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Brilliance

Campaign
Agency Network: 
Published/Aired: 
October 2008
Honda:  Brilliance

Description

Print advertisement created by RPA, United States for Honda, within the category: Automotive.

Advertising Agency: RPA, Santa Monica, USA
Creative Director: John Hage
Senior Art Director: Eric Goldstein
Copywriter: Grant Holland
Photographer: Andy Glass
Agency Executive Producer: Jack Epsteen
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thirty6chambers's picture

wow. boring copy.

thirty6chambers
Activity Score 1464
Art Director
kurtberengeiger's picture

For a brochure spread it's ok.

kurtberengeiger
Activity Score 7329
Copywriter
jsantanaxp's picture

ok, done.

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http://comunique9.blogspot.com

jsantanaxp
Activity Score 401
Other |

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http://www.comunique9.com.br

whitespace's picture

Brilliance is Power doesn't quite cut it... The hanging notes are a tad weird also.

I do like the features stated though.

whitespace
Activity Score 1953
Creative Director
SeanMartin's picture

Not so sure about this one. I know what they're doing, but somehow, from Acura, you'd hope for a little more finesse in communicating the concept. As it is, what's probably a national looks like a small-time agency product.

SeanMartin
phoamcor's picture

Garbage is garbage.

Fail.

phoamcor
Activity Score 1284
Guest commenter's picture

i'm a writer who hates that nobody reads the body copy of my ads.

and i couldn't get through this boring read.

Guest commenter
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