Homeless Seal

May 2007
 Homeless Seal
 Homeless Seal



You can help. Stop global warming.
Animals around the world are losing their habitats due to climate change. By turning off your TV, stereo and computer when not using them, you can help prevent this. Take action now. www.wwf.fi

Advertising Agency: EuroRSCG, Helsinki, Finland
Creative Director: Marcelo Coutinho
Art Director: Luiz Risi
Copywriter: Leena Yliportimo
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Highest Rated

Spanky's picture

i'll stop global warming if you'll stop making bad global warming ads.

Activity Score 4897
Spanky's picture

i'll stop global warming if you'll stop making bad global warming ads.

Activity Score 4897
copycomoelcopi's picture

fair exchange…

Activity Score 820
postman's picture

I find the idea ok. But the seal seems to be freezing which contradicts global "warming". And, shouldn't the "stop" be unplugged?

Activity Score 951
timeless's picture

don't you think there will be no dry place here on earth when the global warming things arrived?

Activity Score 10
Art Director
ivan's picture

Not everything will be underwater. Highlands will be just fine. Except for social consequences.

Activity Score 12
Creative Director at Ads of the World
ironcity's picture

a first thought executed well.

Activity Score 55
Art Director
Sally's picture

Excellent. Great story, beautifull execution. Touchy way of telling about global warming. Best ad I've ever seen about this subject.

Activity Score 10
Christina's picture

I think I like this even more than the bear. Just need to understant a little about global warming to get it straight away - and that should not be too much to ask from anyone. Great!

Activity Score 24
itch's picture

awwwww... interesting!

Activity Score 806
Graphic Designer |

* it's not how good you are. it's how good you want it to be *

kt_zoo's picture

i agree with 'awwww' lol. its so cute. Melts hearts before you realise what it's about. Like the idea, but as said before, seal? cold? in warm weather? huh??

Activity Score 21
Graphic Designer at freelance graphic designer/ Queensland College of Art
world121's picture

Hey, definitely this is a piece of idea which has been well executed in this ad. No doubt Global warming is one single problem which is griping the whole world. And if we won’t start doing something regarding that, soon we will all be under the wrath of the climatic changes and its further consequences. I think seal is the most appropriate animal to show the example because they will one of the first creatures to be effected by this Global warming. Sharing this link : http://adsoftheworld.com/media/print/wwf_seal_0macaws as pets?size=_original

Activity Score 13
Platinum's picture

unusual concept, like it

Activity Score 13

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