Hide and seek

Published/Aired: 
October 2006
 Hide and seek
 Hide and seek

Description

Caption

Escape Fidel. Escape the sharks. Escape the coast guard. Drink Matusalem. Escape the wife.
Matusalem Rum.
Expelled from Cuba in 1959

Advertising Agency: Kaspen, Prague, Czech Republic
Creative Director: Lester Tullet
Art Director: Jaime Mandelbaum
Copywriter: Emiliano Trierveiler
Illustrator: Martin Zach
Photographer: Don Studio
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adstrike's picture

hummmm?

adstrike
Activity Score 334
Copywriter
lchiesi's picture

I digged on the four of them. Loved the campaign, principally the art direction. 4.5 / 5

lchiesi
Activity Score 128
Copywriter
jacksonrabbit's picture

Dear lord I can't wait for Castro to die so Cuban cigars become legal in America again (although there are several very good Dominican cigars made from Cuban seed that I can live with until then).

jacksonrabbit
Activity Score 280
Other
addyhoch10's picture

nice art but i don't like the copywriting at all.

addyhoch10
Activity Score 2592
Art Director
chinaski's picture

Cheap Cuban labour for Americans. That's why Fidel kicked Matusalem away.
Irrelevant comment but it pissed me off.

chinaski
Activity Score 951
Copywriter
Arisca's picture

Fidel + dubious politic overtones are the real protagonists.
What's the product, again?
Good art direction.

Arisca
Activity Score 164
Copywriter
addyhoch10's picture

totally agree

addyhoch10
Activity Score 2592
Art Director
aadi's picture

Nice art...but the first line of the copy is a bit too strong methinks...ok i dont like the copy!!!

aadi
Activity Score 230
Copywriter
Besha's picture

I love the art. The copy mmmmm

Besha
Activity Score 295
Art Director
nemesis's picture

awesome art direction. regarding the copy, i like the 'long speeches' one the best.

nemesis
Activity Score 767
Creative Director
Have Heart's picture

This one's the weakest. Love the other! Great art, great copywriting!

Have Heart
Activity Score 922
Art Director
Chris's picture

wikd illustration

Chris
Activity Score 1935
Art Director
Byte's picture

Very interesting series.
I love it.

Byte
Activity Score 327
Art Director |

Byte!

BLACKPIXEL's picture

nice art
like the style

BLACKPIXEL
Activity Score 468
Graphic Designer
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