Also From This Campaign 3
Description
Print advertisement created by Jung von Matt, Germany for Herbert Utz Verlag, within the category: Media.
The woman, the bath tub and the hair dryer
By Roger Dillinger
We are looking for the best short story. www.shortstory-comptetition.de
Executive Creative Director: Wolf Heumann
Creative Director: Ove Gley
Copywriter: Henning Patzner
Art Director: Matthias Schoelzig
Photographer: Jan Steinhilber
Very creative
http://www.picturejockey.com
English is the global languange since the WWII if you don't you know.
...But with your help, I know, the devil won't win.
Ah, JvM again...
Yeah well, still one of the worst agencies in the world.
And this one in particular. First I thought it was supposed to be an ad for cars that's just trying to be alternative by not showing cars.
Vive La Aducation!
come on guys, agencies translate their non english ads for the juries.
how many jung von matt ads does it take to get it hammered in your heads?
do most writers still use an archaic typewriter? i'm not convinced. however, i know it makes for a nicer image from an art direction point of view.
Oh, please... what were you expecting? An iMac monitor screen???
Beautiful visuals, mate.
BrandSurgeon
Most times, worst enemies used to be best friends...
I use an 'archaic' typewriter or a pen and pad for all my writing that isn't work. I know a lot of authors that do that. It feels like art.
It also gets the idea across much better than a computer screen ever could.
there is a delightful layer that is added when you use a typewriter, a more tactile relationship with the words. you have to be more patient and attentive to what you are putting down. i know writers, novelists, who will only work on a typewriter. not for fear of technology, but for love of the attention you have to pay to your words. there is no delete button.
Very nice! Both art direction and idea
Please vote for us! http://www.thefwa.com/submissions/ertl-design
Brilliant. Way to let the headline's run the show on these.
good works.
but all of the short stories are about death.
i wonder why.
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"simple is the best."
simple is the best.
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