Description
Print advertisement created by Leo Burnett, Egypt for Heinz, within the category: Food.
Helping egyptian fast-food restaurants stay in business since 1992
Creative Directors: Mohamed Hamdalla, Hesham Ellaban
Art Directors: Tameem Youness, Yahya Esmaele, Mohamed Fouad, Magd El Sherif
Photographer: Hussein Shaban
Illustrators: Ahmed Hefnawy
It's the art what makes you don't like the product even the idea is clear.
it looks like shit without the ketchup.........
Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com
Didn't this same campaign (not same idea, same campaign) win at Cannes a couple of years ago?
It says; without this catchup, food is terrible here... (just as it looks)
I love this ironic campaign.
egyptian fast-food restaurants would be pondering to sue Heinz or Leo Burneet :)
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