Also From This Campaign 3
Description
Print advertisement created by Y&R, Argentina for Hard Rock Cafe, within the category: Recreation, Leisure.
There´s a story behind every song.
General Creative Director: Martín Mercado
Creative Director: Demian Veleda
Art Director: Damian Garofalo
Copywriter: Silvio Caielli
Illustrators: Damian Garofalo, Hugo Orita, Ignacio Valicenti
No. In fact, the picture it is the part of the history
that tells us the moment in which clapton made a version of
"I shot the sherif"
And it made popular in EUA this Marley's song.
Demian.
Superb set.
("I Shot the Sheriff" is a song written by Bob Marley ... Eric Clapton recorded a cover version that was included on his album, 461 Ocean Boulevard. It is the most successful version of the song, peaking at #1 on the Billboard Hot 100, becoming Clapton's only chart-topping hit in the U.S. -- from wikipedia. Homework, lad.)
That's it.
I know this. I'm probably older than you. But considering they also have a poster of Clapton, with the exact same image, it looks like an error. That's what I was getting at.
Yeah, no hard feelings, i hope.
You have no idea how much it pleases me to think that there might be someone here older than me.
That's it.
No hard feelings at all. Just didn't want you to think I was a student, LOL. I've got 18 years doing this craziness. :)
"There's a story behind every song" is a nice, catchy slogan and it's easy to build a engaging campaign around it, but what is the connection with Hard Rock Cafe?
associated the Hard Rock brand with the "die hard" music buff to give him more of an excuse to go Hard Rock when thinking about a weekend Vegas Trip
Hard rock cafe tell us storys by means of his "memoravilla" rock stuff colecction.
That is the connection whit the copyline.
Hard rock cafe tell us storys by means of his "memoravilla" rock stuff colecction.
That is the connection whit the copyline.
maaaan! o maaan!!!!
they showed me a picture & i laughed
dignity has never been photographed
great work. i remember once I had gone to a Hard Rock Cafe in Mumbai, India, on a Sunday afternoon, and they have having a children's birthday party!!!! that too, vegetarian! can you beat that! anything goes in India. Even brand image!
ad loving mad creative. find me on desicreative.
Beautiful art direction! A good idea!
Very powerful. The song kept playing in my head through out the 'movie'. Kudo.
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