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Rap

Campaign
Agency Network: 
Published/Aired: 
April 2016
Harald Unique: Rap

Description

Print advertisement created by mcgarrybowen, Brazil for Harald Unique, within the category: Confectionery, Snacks.

Caption

As good as black.

Advertising Agency: mcgarrybowen, São Paulo, Brazil
President: Walter Susini
Creative Directors: Cassiano Saldanha, Reginado Correa
Art Director: Marcelo Maeda
Copywriters: Felipe Sato, Rodrigo Mineu
Illustrator: Romeo e Julieta
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Highest Rated

gabi.pimentel's picture

Maravilhoso !

gabi.pimentel
Activity Score 3
Felipe Nepomuceno's picture

Great!

Felipe Nepomuceno
Activity Score 9
wmauricio's picture

FU-DI-DO [FU-CK-ED]

wmauricio
Activity Score 2
Art Director at Urbana Desenho e Comunicação
gabi.pimentel's picture

Maravilhoso !

gabi.pimentel
Activity Score 3
diogomono's picture

Espetacular!
Great!

diogomono
Activity Score 6
kleenex's picture

certainly is different.

kleenex
Activity Score 58797
Web Designer/Developer
felipe.coelho.9256's picture

Incrível! (incredible!)

felipe.coelho.9256
Activity Score 4
sacrilegend's picture

The agency commenting so aggressively on this piece makes me want to hate it.

Their desperate cries for approval aside, the art direction is great. The idea seems a little thin, though—and a lot touchy.

sacrilegend
Activity Score 3394
Copywriter
BAdsoftheworld's picture

Agree

BAdsoftheworld
Activity Score 3519
Gogofar's picture

Great!

Gogofar
Activity Score 4
scamadsoftheworld's picture

Scam ad. Show me the client that paid for an ad using racist stereotypes to sell their product.

scamadsoftheworld
Activity Score 35
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