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Knee

Campaign
Agency Network: 
Published/Aired: 
January 2010
Hansaplast:  Knee

Description

Print advertisement created by TBWA, Peru for Hansaplast, within the category: Health.

Caption

Adhesive Bandages

Advertising Agency: TBWA, Lima, Peru
Creative Director: Jorge Santibañez
Art Directors: Jorge Romero, Celso Zelaya
Copywriter: Fernando Rizo-patrón
Photographer: Jason Sullivan
Additional Advertising Agencys: Frank Delgado
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Highest Rated

L. Wiesen's picture

seen it before...

L. Wiesen
Activity Score 1340
Copywriter
saidukaringa's picture

Child work... it can be used...
but it delivers the message.

saidukaringa
Activity Score 278
Dubai, United Arab Emirates |

Saidu Karinga
The Idiot

Boyakaaaa's picture
Boyakaaaa
Activity Score 4
CUTIEPIE's picture

wow!!!!!! i admit is not the same idea but the picture they used IS the same as the one on the link!!!!

CUTIEPIE
Activity Score 347
ivan's picture

It's the same brand too. Perhaps it's intentional. Same campaign for different markets.

ivan
Creative Director at Ads of the World
Dzsoi's picture

You know what is copied? Your comment... from the previous ad. And as I said there, different idea. But I won't copy the explanation.

Dzsoi
Activity Score 8609
Copywriter
Byte's picture

Come on peruvian guys! ar you kidding?

Byte
Activity Score 327
Art Director |

Byte!

anibal smith's picture

aaa osea con hansaplast te queda una muy buena cicatriz
que chevere

anibal smith
Activity Score 48
sophia_uk's picture

The idea is good, but not the image.

sophia_uk
Activity Score 28
sirvan's picture

This looks like it's making the injury worse.

sirvan
Activity Score 29860

+++

"I love some things, and don't love some other things."

rehpani's picture

PREFIERO QUEDARME CON LA HERIDA A TENER QUE PONERME HANSAPLAST
LA CICATRIZ QUE QUEDA ES FATAL

rehpani
Activity Score 312
Etorres Publicidad/ITSU
choloasesino's picture

It close the injury!
is that hard to understand?

choloasesino
Activity Score 9
Copywriter
Deivid Droga's picture

No está bien.

Deivid Droga
Activity Score 14
anibal smith's picture

Hansaplast causes scars

anibal smith
Activity Score 48
koraysa's picture

done!

koraysa
Activity Score 77
Art Director
koraysa's picture

as in "done before" :)

koraysa
Activity Score 77
Art Director
la teta asustada's picture

ta bueno

la teta asustada
Activity Score 11
Audrey_5Avenue's picture

Oh dear, no...

Audrey_5Avenue
Activity Score 12
Big Lebowski's picture

great ad!!!!! very nice visuals!!!!!!!!!!!!

Big Lebowski
Activity Score 3
Other
Vitruvian Man's picture

Chévere¡

Es verdad que te ayuda a cerrar las heridas así de fácil.

Vitruvian Man
Activity Score 8
Art Director at CAUSA
mmackinven's picture

Why is there a mans hand on a child's body?

mmackinven
Activity Score 1608
Art Director at Freelance |

www.mackphotography.co.nz

L. Wiesen's picture

seen it before...

L. Wiesen
Activity Score 1340
Copywriter
hufflepoff's picture

Yeah im not seeing the idea here. Un-zipping the bandage does not say adhesive to me...

hufflepoff
Activity Score 430
Art Director at shwing
MJStinson77's picture

Not sure the zipper was the right visual. It says 'scar' to me not adhesive.

MJStinson77
Activity Score 601
Copywriter at Erwin-Penland |

www.mandyjunestinson.com | ninjabread.wordpress.com | wordjones

Usher's picture

I DON'T LIKE IT

Usher
Activity Score 26
CWO's picture

SI DENTRO DE SU LINEA DE ADHESIVE BANDAGES HANSAPLAST OFRECE
UNAS QUE CONTIENEN COMPUESTOS PARA PREVENIR LAS CICATRIZACIONES ANOMALAS

APROBARIA ESTE VISUAL PARA REFERIRSE UNICAMENTE A LAS QUE SOLO CIERRAN LA HERIDA?

OBVIAMENTE QUE NO, POR QUE?

PORQUE ESTAN EN CONTRA DE LAS ADHESIVE BANDAGES DE HANSAPLAST QUE ADEMAS DE CERRAR LAS HERIDAS PREVIENEN LAS CICATRICES ANOMALAS.

NO PUEDEN HABLAR DEL CONJUNTO "ADHESIVE BANDAGES HANSAPLAST" CON ESTOS VISUALES

CWO
Activity Score 20
Copywriter
CWO's picture

ADHESIVE BANDAGES HANSAPLAST ALSO PREVENT ABNORMAL SCARS

THESE GRAPHICS ARE WRONG.

CWO
Activity Score 20
Copywriter
akshaysrikar's picture

OUCH.. this visual hurts... really, i don want a zip in my knee.... again...ouch.....

this is creative bs

akshaysrikar
Activity Score 420
India
crashandburn's picture

definitely what i'm thinking of LOL.

crashandburn
Activity Score 55
daltonicdesign's picture

Señores 2 dias faltan para el APAP sigan subiendo sus truchos

daltonicdesign
Activity Score 52
Art Director at creative design
dheeraj4uuu's picture

looks like ...not a good one...

dheeraj4uuu
Activity Score 34
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