Rain

Campaign
Agency Network: 
Published/Aired: 
December 2011
Hankook:  Rain
Hankook Print Ad -  Rain

Also From This Campaign 2

Description

Print advertisement created by Innocean, South Korea for Hankook, within the category: Automotive.

Advertising Agency: Innocean Worldwide Seoul, Korea
Creative Director: Gunny Park
Art Directors: Hanjoo Song, Haksue Kim
Copywriters: Jinhee Roh, Yoonju Lee
Photographer: Mina Hwang
Digital Artist: Jaekwon Kim / 7 Days
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jackmancer2017's picture

It's a nice ad, deserves all the credits it will get here; but it looks like so many other ads...

Of all those which I can remember, this one the most:
http://adsoftheworld.com/media/print/stihl_chainsaws_warriors_1

I think that one won either silver or gold in Cannes last year.

jackmancer2017
Activity Score 6992
Copywriter at Editor/Student
Temple's picture

Tide anyone?

Temple
Activity Score 11339
Creative Director
Wordfruit's picture

I think these get across the point pretty well.

Wordfruit
Activity Score 1023
alausa's picture

Points for craft.

alausa
Activity Score 1420
Creative Director at Noah's Ark
pierrelastname's picture

too much ads with same execution already,a lot of people doing something all together NOT FRESH.

pierrelastname
Activity Score 2865
Copywriter
sunshinechiro's picture

I liked the idea, It was creativem, very well describes its strengths. thanks

sunshinechiro
Activity Score 9
salil.sharma's picture

good work

salil.sharma
Activity Score 2560
Creative Director at India |

Designer Don't Do Different Things
They Do Things Differently

10pencils's picture

Lots of dead little people for every full tire cycle. But it does make for an interesting visual.

10pencils
Activity Score 146
Copywriter at Noah's Ark, Lagos, Nigeria
alausa's picture

Bloody literalist.

alausa
Activity Score 1420
Creative Director at Noah's Ark
kleenex's picture

not feeling it.

kleenex
Activity Score 58777
Web Designer/Developer
KrishZol's picture

Awesome ad.. very strong and clear message ..

KrishZol
Activity Score 10
Other at Dish media network p. ltd
andylefty's picture

get it but not loving it.

andylefty
Activity Score 4531
Graphic Designer at Central Saint Martins College of Art and Design
arturasatryan's picture

Great + +++++

arturasatryan
Activity Score 153
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