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Hand self

Published/Aired: 
August 2007
 Hand self
 Hand self

Description

Caption

1,400,000 children around the world can only see themselves through their hands. Visit www.orbis.org.hk/kidsfriends for support.
Orbis - saving sight worldwide

Advertising Agency: Leo Burnett, Hong Kong
Creative Directors: Connie Lo, Sandy Chan, Brian Ma
Art Directors: Martin Tong, Leo Yeung
Account Executives: Pamela Wan, Maurice Li
Copywriter: Alfred Wong
Photographer: Henry Wong
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JAGGY's picture

not persuasive

JAGGY
Activity Score 1382
Copywriter at TBWA, Mumbai |

Jaggy, MICA Ahmedabad

nycCreative's picture

i kind of liked where the execution was going, but couldnt understand the point...how can kids see themselves through their hands?...how is that?...why should i care?...

nycCreative
Activity Score 98
Art Director at freelance
Faraz Ali's picture

any blind use his hand to feel which is his eyes.
As far as i understand this is what they are conveying.

Faraz Ali
jini's picture

wat its tryin to say is, blind kids feel things and people with their hands to know what they look like. therefore the thought. the line however could have been better

jini
Stigset's picture

I like these, but I feel the art direction could have been a bit better.

Stigset
Activity Score 1454
Art Director
Guest star's picture

small hands - huge head

Guest star
yo creo, y?'s picture

a mi me gustó.
ver a través de las manos se me hace un insight myy claro.

yo creo, y?
postman's picture

I like these very much for they visualize the methaphor in a way everybody can understand (at least that's what I thought). Agree on the relations, though.

postman
Activity Score 951
Other
Frane Rectal's picture

relations?
proportions?

Frane Rectal
postman's picture

Proportions, yeah, right.

postman
Activity Score 951
Other
pienight's picture

Three Creative Directors, two Art dirctors and a Writer. That's impressive.

I really want to know who the photographer's assistant and producer were, I think they should be credited too.

And what about the little guy who hands you the towel in the men's toilet, what about him, hey?

pienight
karen haze's picture

are u first time in there?
are u a freshmen in advertising?
u never see about advertising awards shows or book?

karen haze
SandMan69's picture

What?

I get what he was saying, you on the other hand seem to be having a "moment" for no reason.

Is the "change" upon you?

SandMan69
Activity Score 3890
Art Director |

Doin' it for the points

Tangtong's picture

I think the idea ( which is solid and nicely produced) came before the brief.
Sight impared people use all their other sences to 'see'. Not just touch.

Tangtong
veli's picture

and their senses get 10 times stronger or something. They can read through their hands my friends. The idea is good.

veli
Activity Score 226
Art Director at Art Director Intern at Goodby, Silverstein & Partners
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