Radio

Campaign
Agency Network: 
Published/Aired: 
October 2007
Halls:  Radio
Halls Print Ad -  Radio

Also From This Campaign 2

Description

Print advertisement created by JWT, China for Halls, within the category: Confectionery, Snacks.

Advertising Agency: JWT,Beijing, China
Creative Director: Jordan Xue
Art Director: Dechun Qiu
Copywriter: Su Wang
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Highest Rated

john doe's picture

oh no...

john doe
Activity Score 1571
Art Director
talay's picture

so what ???

talay
Activity Score 266
mgemini creative works / istanbul
sold's picture

maybe they want to tell us that Halls make you cold, so the heat detector can detect just the object.

sold
Activity Score 3379
Copywriter
john doe's picture

oh no...

john doe
Activity Score 1571
Art Director
LisAD's picture

Halls ables him to talk so much the walkie-talkie goes hot? really? is there some layer that I don't ger here?

LisAD
Activity Score 446
Art Director |

"the art director says: whatever I say"

BOOBJOB LOOBCANNON's picture

I don't get this either, so it is obviously shit otherwise we wouldn't be perplexed. Also, why the hell use bin laden again? people seem to be unable to get away from the same old faces; bib laden, che guevara, mother theresa etc. grow a brain folks and try to find someone a little less expected.

BOOBJOB LOOBCANNON
Activity Score 1838
Other |

We're going to need more lube.

jazarah's picture

huh?

jazarah
Activity Score 1262
T-bone's picture

No. Never. Tired. I'm so tired. I need to sleep. Dream. Perhaps of something else. This is not good. Not good at all. Sorry.

T-bone
Activity Score 48
Critical Mass
kbaudelaire's picture

hahaha the concept is nice, the actual development is pretty not good... i assume its working under the premise that halls its so fresh it cools you down?? or something along those lines?

kbaudelaire
Activity Score 54
Advertising |

::: kbaudelaire

chinaski's picture

hahaha cool.

chinaski
Activity Score 951
Copywriter
lasirenita's picture

using bin laden again-> crap.
giant head -> crap.
very big bad photoshop -> crap
idea -> crap

lasirenita
Activity Score 42
McCann Erickson
puppiepoppy's picture

I think the creative got some HALLS up their arse. :D

puppiepoppy
Activity Score 1634
Creative Director |

www.michaelwongcc.com

ricklongo's picture

Incredibly forced. My god, I'd be hard pressed to think that even 1% of the audience would get this crap.

ricklongo
Activity Score 1244
EGGO's picture

I thought after 7 years, we'd get off of that...

lasirenita said it best.

EGGO
Activity Score 354
Other |

You have to hate advertising in order to truly love it.

oscarpola's picture

What the hell are they doing? don´t get it

oscarpola
Activity Score 470
ULA
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