Description
Print advertisement created by Leo Burnett, Germany for Hakle, within the category: House, Garden.
The paper makes the toilet.
Chief Creative Officer: Andreas Pauli
Executive Creative Director: Andres Läufer
Creative Director / Art Director: Gabriel Mattar
Creative Director / Copywriter: Axel Tischer
Account Director: Lennart Wittgen
Illustrator: Salamagica
Production Company: Photoby
Highest Rated
Just look at that muck flowing past the steps...yuuuck
The trouble is, you think you have time.
Oh I agree... The toilet paper you use is 1000000% crucial.
This ad is entertaining and visually appealing because of the beautiful background scenery. It really captures they eye of the audience and the focal point is the bathroom in the center of the ad. The ad is for a toilet paper brand and in the bottom right hand corner there is a slogan, which reads, “the paper makes the toilet”. This ad is a metaphor; it shows that even if you are in a really crumby and run down outhouse, you will still feel like you are in a luxury bathroom. This ad is very creative because it forces the audience to think about how they felt in a gross outhouse and think about how nice the paper must be if it makes you feel like you are in a luxury bathroom. This ad will get people to purchase the toilet paper because it convinces people the toilet paper is equal to luxury.
Thanx for the description, but this ad suck
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Just look at that muck flowing past the steps...yuuuck
The trouble is, you think you have time.