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Rock to the top

Campaign
Agency Network: 
Published/Aired: 
April 2013

Description

Print advertisement created by BBDO, Singapore for Guinness, within the category: Alcoholic Drinks.

Advertising Agency: BBDO Proximity, Singapore
Chief Creative Officer: Danny Searle
Executive Creative Director: Scott Walker
Creative Directors: Primus Nair, Douglas Goh
Copywriter: Primus Nair
Art Director: Douglas Goh
Photographer: Cedric Lim
Illustrator: Jeroel Leyble
Art Buyer: Jowie Luo
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dominantic14's picture

nice
good job BBDO Singapore, my congrats

dominantic14
Activity Score 63
Art Director
Roger Keynes's picture

Like...

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

Shawali's picture

eye candy!

Shawali
Activity Score 8442
Art Director at freelance visual creative/Paris, France |

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

Victorious's picture

Yeah, I like to look at this. Not bad

Victorious
Activity Score 95
Photographer
caamagno's picture

nice!

caamagno
Activity Score 55
Art Director at Kráneo *S,C,P,F...
kleenex's picture

Really good.

kleenex
Activity Score 53885
Web Designer/Developer
gottfried's picture

Guinness always tells stories about being successful. It's very intelligently and it makes people happy. "I just need a Guinness to be successful" said my subconscious.

gottfried
Activity Score 6
cvchitale's picture

B E A U tiful......

cvchitale
Activity Score 1418
Copywriter
Siddarth Basavaraj's picture

awesome

Siddarth Basavaraj
Activity Score 1673
Copywriter at Adsyndicate Services Pvt. Ltd. |

Love creating ads..

Baelin's picture

Can also read the story in reverse. Drinking Guiness is what brought me to the bottom :P

Baelin
Activity Score 273
Copywriter
Andrej Troha's picture

:DDD Good point!!
I can visualize jury members all excited about this series, praising it, loving it… then someone like you squeezes air out of their lungs with such reality-bites, pessimist House MD observation.

Andrej Troha
Activity Score 613
the_lizard_king's picture

Nice art... Great job guys!

the_lizard_king
Activity Score 1257
Copywriter at Forecast advertising |

And then GOD said...
Let there be creativity!!!

Rodimens's picture

Great one!

Rodimens
Activity Score 229
Art Director
CommandZ's picture

Beautiful.

CommandZ
Activity Score 2509
Creative Director
NatsN's picture

Nice!

NatsN
Activity Score 164
Copywriter
work and copy's picture

Great story in a limited space with minimal copy.

work and copy
Activity Score 513
Other
vaebhav8's picture

Good way Of portraying Rags to riches !

vaebhav8
Activity Score 14
Amity University
kempinski's picture

excellent!

kempinski
Activity Score 14
Annette's picture

Samsonite.

Annette
Activity Score 109
Andrej Troha's picture

Legendary Guinness' "Good things come to those who wait" is finally brilliantly illustrated. Hat tip to you, guys!

Andrej Troha
Activity Score 613
talkingisfree's picture

This series is incredibly good. Of course Good things come to those who wait pays it off in a better way. Anyway. This campaign is great.

talkingisfree
Activity Score 2712
Art Director
certaintly's picture

how/why did this get bumped?

Does commenting on old ads bring them to the front of the page?

certaintly
Activity Score 3994
@ravdi's picture

excellent

@ravdi
Activity Score 50
Graphic Designer
andylefty's picture

If you have the patience for it, it's nice.

andylefty
Activity Score 4535
Graphic Designer at Central Saint Martins College of Art and Design
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