Also From This Campaign 3
Description
Print advertisement created by Area 23, United States for GSK, within the category: Health.
Caption
RA patients aren't being dramatic. The emotional symptoms of rheumatoid arthritis aren't a secondary result, they're a core component of the disease itself.
Advertising Agency: Area 23, New York, USA
Creative Directors: Tim Hawkey, Chris Bernesby, Joe Capanear
Art Directors: Joe Capanear, Zuzana Zaloudek, Victoria Bukowski
Copywriters: Mike McKeever, Chris Bernesby
Illustrator: Lamano Estudio
Creative Directors: Tim Hawkey, Chris Bernesby, Joe Capanear
Art Directors: Joe Capanear, Zuzana Zaloudek, Victoria Bukowski
Copywriters: Mike McKeever, Chris Bernesby
Illustrator: Lamano Estudio
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Apr 11, 2019 - 16:27smarterthanu
Love this "Battle to the Bone" idea, umm, technique. Sorry, that's the other campaign.
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