Published/Aired: 
February 2014
Greenpeace:  Pinocchio
Greenpeace Print Ad -  Pinocchio

Description

Print advertisement created by Brother Ad School, Dominican Republic for Greenpeace, within the category: Public Interest, NGO.

Caption

We are running out of real wood.

Advertising School: Brother Ad School, Dominican Republic
Art Director: Marcos Moore
Copywriter: Fernando Muñoz
Illustrator: Josue Carvajal
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Highest Rated

Esmel's picture

El pinocho en forma de silla es un recurso interesante porque personifica a la madera con un personaje muy conocido que espera vivir.
Lo único que yo sugeriría es un copy más simple como: La madera está perdiendo vida.
Felicidades.

Esmel
Activity Score 2
Copywriter
Esmel's picture

El pinocho en forma de silla es un recurso interesante porque personifica a la madera con un personaje muy conocido que espera vivir.
Lo único que yo sugeriría es un copy más simple como: La madera está perdiendo vida.
Felicidades.

Esmel
Activity Score 2
Copywriter
dominicrios's picture

buena observación!

dominicrios
Activity Score 28
tirthomitro's picture

pinocchio again. but refreshed.

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

mcmulkinn's picture

what does a world issue have to do with pinocchio? strange visual metaphor here

mcmulkinn
Activity Score 82
Copywriter
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