Also From This Campaign 3
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Description
Print advertisement created by J&J, China for Greenpeace, within the category: Public Interest, NGO.
New type viruses appear continuously because the nature is revenged on humans for air pollution.
Creative Director: Aaron Cheng
Art Directors: Apple Lee, Wang Xing
Copywriters: Zhang Yunfan, Chen Rui
Retoucher: David Wang
I like it.
The copy could be more simple.
Seek and Destroy
Felicidades muy triste la imagen pero muy conceptual en lo que se quiere decir :(
beautiful insight... good job
| everartz |
Muy interesante
Awesome !! Awesome !!Awesome !!Awesome !!Awesome !!Awesome !!
Awesome !! Awesome !!Awesome !!Awesome !!Awesome !!Awesome !!
Live with Passion
I like it, but I think the "revenged" concept might be a little to much.
And they are not very clear at first sight, although the art is good. Anyway, it can work out has a new approach, but I don't feel that this can do much for the cause, they just don't seem to be strong enough.
.: look for the green giant on the label :.
i would agree that the word revenge is probably inappropriate, but the concept's good. wat could be a better word, karma - i dont know.
yes copy shd be simpler.
i like it.
f***** awesome art... like it...
Wonderful visual. They could've outsourced the copy to Hong Kong. The Chinaman there knows the language much better than those in places like Shanghai.
WoW........But .I think there is no need of copy
Visual Say Lot.............
Advertising is the art of making whole lies out of half truths.”
sarthak
mumbai
revenge for air pollution?
is that a fact?
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