Grasshopper

Published/Aired: 
August 2007
 Grasshopper
 Grasshopper

Description

Caption

Do you know what you eat? The DNA of genetically modified plants may contain the genes of insects, animals or even viruses. These products may potentially cause harm to your health. Look for a "GMO free" sign on the package.

Advertising Agency: BBDO Moscow, Russia
Creative Director: Andrey Illiasov
Art Directors: Giorgi Popiashvili, Fabiano Marques
Copywriter: Tatiana Moseeva
Photographer: Goran Tacevski
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Highest Rated

kalpesh78's picture

somehow i like the campaign.. there's an idea in it.. execution could've been better.ideas....30 minutes nahi toh free. Shadows are off.. and this could've been on a white backround.

kalpesh78
Activity Score 2496
Chief Creative Officer at Uniqish Brand Creche |

ideas....30 minutes nahi toh free.

kurtberengeiger's picture

Scorpions and spiders can be dangerous, but how dangerous is a grasshopper when it's not a part of some biblical plague? But overall, these are nice.

kurtberengeiger
Activity Score 7307
Copywriter
Guest's picture

it's about the YUCK-effect.

Guest
picturejockey's picture

The other two were good but this one is forced

http://www.navinharish.org

picturejockey
Activity Score 658
Creative Director at RK Swamy BBDO |

http://www.picturejockey.com
View Navin Harish's profile on LinkedIn

kalpesh78's picture

somehow i like the campaign.. there's an idea in it.. execution could've been better.ideas....30 minutes nahi toh free. Shadows are off.. and this could've been on a white backround.

kalpesh78
Activity Score 2496
Chief Creative Officer at Uniqish Brand Creche |

ideas....30 minutes nahi toh free.

everartz's picture

i think the idea been visited before in different ways.. still the execution each time gives the campaign its taste.. this time its done well i can say... i also like the effect given which emphasises the "been spot threat"... well done.

everartz
Activity Score 7571
Art Director |

| everartz |

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