Agency Network: 
Published/Aired: 
April 2008
Golden Fist:  Teddy

Description

Print advertisement created by Leo Burnett, United Arab Emirates for Golden Fist, within the category: Recreation, Leisure.

Advertising Agency: Leo Burnett, Dubai, UAE
Regional Creative Director: Malek Ghoryaeb
Creative Director: Munah Zahr
Art Director: Tushar Mahajan
Illustrator: Anil Palekar
Photographer: Daryl Patni
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Davosk's picture

I'm pretty sure I've seen this idea before but I like the execution of these.

Davosk
Activity Score 4801
Art Director
alvinpck's picture

Are these toys imply that they are scared? If so, only this one work.

...
http://alvinpck.deviantart.com/gallery/

alvinpck
Activity Score 1463
Art Director
ManchuChanchu's picture

If thats the idea then i think these ads are bad coz then it teaches kids to beat up people/things around them

ManchuChanchu
Activity Score 693
Art Director
adsthinker's picture

exactly, never show negative side of an product/service. shows the benifits dude..

adsthinker
Activity Score 119
student
Abra Cadabra's picture

Yes! I want my kid to be a brutalizing madman, feared by children and animals alike!

The idea is pretty funny, but i agree that you don't want to show the potential negative effects of learning martial arts.

Abra Cadabra
Activity Score 102
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