Agency Network: 
April 2008
Golden Fist:  Teddy


Print advertisement created by Leo Burnett, United Arab Emirates for Golden Fist, within the category: Recreation, Leisure.

Advertising Agency: Leo Burnett, Dubai, UAE
Regional Creative Director: Malek Ghoryaeb
Creative Director: Munah Zahr
Art Director: Tushar Mahajan
Illustrator: Anil Palekar
Photographer: Daryl Patni
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Davosk's picture

I'm pretty sure I've seen this idea before but I like the execution of these.

Activity Score 4801
Art Director
alvinpck's picture

Are these toys imply that they are scared? If so, only this one work.


Activity Score 1463
Art Director
ManchuChanchu's picture

If thats the idea then i think these ads are bad coz then it teaches kids to beat up people/things around them

Activity Score 693
Art Director
adsthinker's picture

exactly, never show negative side of an product/service. shows the benifits dude..

Activity Score 119
Abra Cadabra's picture

Yes! I want my kid to be a brutalizing madman, feared by children and animals alike!

The idea is pretty funny, but i agree that you don't want to show the potential negative effects of learning martial arts.

Abra Cadabra
Activity Score 102
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