Description
Print advertisement created by TBWA, United States for Gatorade, within the category: Non-Alcoholic Drinks.
Caption
Float like a butterfly sting like a bee.
1/2 the calories all the G
Advertising Agency: TBWA\Chiat\Day, Los Angeles, USA
Global Director of Media Arts: Lee Clow
Chief Creative Officer: Rob Schwartz
Group Creative Director: Jimmy Smith
Creative Directors: Donna Lamar
Copywriters: Donna Lamar, Steve Howard
Art Director: Jayanta Jenkins
Group Account Director: Mark Hansen
Account Director: Jiah Choi
Account Supervisor: Jaclyn Corr
Sports Marketing AE: Drew Haberkorn
Group Planning Director: Scott MacMaster
Sr. Planner: Martin Ramos
Jr. Planner: Angela Craig
Jr. Planner: Daniel Teng
Executive Producer: Sarah Patterson
Assistant Producers: Sofia Akinyele, Danielle Tarris
Director of Business Affairs: Linda Daubson
Business Affairs Manager: Abilino Guillermo
Art Producer: Doğan Dattilo
Type Treatment: Tomato
Global Director of Media Arts: Lee Clow
Chief Creative Officer: Rob Schwartz
Group Creative Director: Jimmy Smith
Creative Directors: Donna Lamar
Copywriters: Donna Lamar, Steve Howard
Art Director: Jayanta Jenkins
Group Account Director: Mark Hansen
Account Director: Jiah Choi
Account Supervisor: Jaclyn Corr
Sports Marketing AE: Drew Haberkorn
Group Planning Director: Scott MacMaster
Sr. Planner: Martin Ramos
Jr. Planner: Angela Craig
Jr. Planner: Daniel Teng
Executive Producer: Sarah Patterson
Assistant Producers: Sofia Akinyele, Danielle Tarris
Director of Business Affairs: Linda Daubson
Business Affairs Manager: Abilino Guillermo
Art Producer: Doğan Dattilo
Type Treatment: Tomato
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Mar 12, 2010 - 3:50Hiperion
Like a BUTTERfly :DDD
Bored concept, good art
Creative Director at zinkproject Valencia
Mar 12, 2010 - 12:54edvia
Is it just me, or does Serena look like she's afraid of the ball in this shot?
Copywriter at Freelance – Los Angeles
Mar 15, 2010 - 6:27Ed Rapport
really wack advertising from Chiat Day/LA. They are using the same catchphrase in every ad.. Like I said.. lazy ad creative and i rather have generic brand bottled water.
Copywriter at Bookshop Ads - Advertising Portfolio Workshop - Copywriting
Mar 16, 2010 - 5:58Ed Rapport
And can somebody please tell me why it took 50 people to create this? I don't think there was a need for so many people. Which alludes to perhaps why these ads are terrible to begin with.
Copywriter at Bookshop Ads - Advertising Portfolio Workshop - Copywriting
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