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Burj Al Arab

Campaign
Agency Network: 
Published/Aired: 
April 2012
Fuji:  Burj Al Arab

Description

Print advertisement created by Longplay, Brazil for Fuji, within the category: Electronics, Technology.

Caption

Finepix HS20 EXR
With 30x Optical Zoom. The best approach between two points.

Advertising Agency: Longplay 360, Sao Paulo, Brazil
Creative Director: Fernando Luna
Copywriter: Marcel Petroff
Art Director: Eduardo Basque
Retoucher: Luiz Fasoli
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salil.sharma's picture

wts the concept behind it
but looking good

salil.sharma
Activity Score 2527
Creative Director at India |

Designer Don't Do Different Things
They Do Things Differently

saya's picture

The caption in the layout and in AOTW are not same... why?

saya
Activity Score 355
Art Director at Madras Brand Solutions
Emran Hayat's picture

There is something i can't understand. What's the idea??? can some1 explain? :o/ and btw... when Burj al Arab moved out of sea??

Emran Hayat
Activity Score 832
Art Director at IAL Saatchi & Saatchi |

Creativity is a natural extension of our enthusiasm

Emran Hayat's picture

OK! now i got it. Burj Al Arab is built inside water, with Fuji Finepix HS20 30x zoom u can bring it out, closer to you. hmm...

Emran Hayat
Activity Score 832
Art Director at IAL Saatchi & Saatchi |

Creativity is a natural extension of our enthusiasm

MicheleVirgilio's picture

no

MicheleVirgilio
Activity Score 2617
STRTLRS's picture

Fuji. The only camera that distorts reality... FAIL.

STRTLRS
Activity Score 1601
storytellers. |

---------------
I think, therefore... yeah.

Peter Frank's picture

Terrible!

Peter Frank
Activity Score 532
bvital's picture

seems like got pushed by the client............

bvital
Activity Score 198
Art Director at employed |

bvital
http://be.net/javednz

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