We can help you, Bird

Campaign
Agency Network: 
Published/Aired: 
May 2010
Fragile:  We can help you, Bird

Description

Print advertisement created by Milc, Italy for Fragile, within the category: Public Interest, NGO.

Caption

We can help you.
Small problems may turn into big for senior citizens. Fragile is Siena Municipality’s helpline which takes care of your needs.

Advertising Agency: Milc, Siena, Italy
Creative Director: Giampiero Cito
Art Director: Matteo Scheggi
Copywriters: Giampiero Cito, Matteo Spadoni
Illustrator: Benedetto Cristofani
Photographer: Bruno Bruchi
Strategic planner: Antonio Paolo
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Guest's picture

this is awsome!!!! hahahahaha,
Good job guys, lion for sure!!!

Guest
Prime83's picture

Nice arte, nice idea.

Prime83
Activity Score 497
Creative Director at Huella Publicidad
shaun1800's picture

You guys work for them don't you...It's ok but not great.

shaun1800
Activity Score 293
Copywriter
Dhananjay S Madhavan's picture

good idea...good intepretation...good headline followed by perfect communication (body copy)

Dhananjay S Madhavan
Activity Score 13
Maitri advertising. Kochi
Dhananjay S Madhavan's picture

good idea...good intepretation...good headline followed by perfect communication (body copy)

Dhananjay S Madhavan
Activity Score 13
Maitri advertising. Kochi
TommyO's picture

I like this the most.

TommyO
Activity Score 1860
Copywriter |

That's me!
http://resiseymilim.wordpress.com

Guest's picture

Bravi!

Guest
Guest's picture

At shaun1800:

Mind your own business man!

Guest
Ramezani's picture

haha.. are you dreaming...?

Ramezani
Activity Score 315
Art Director at Art Director
Guest's picture

i'm wondering why an ad aimed to old people in italy uses english language...

Guest
michelangelo's picture

terrible art direction, terrible retouching, terrible casting

michelangelo
Activity Score 660
world121's picture

Hey I must really admit that I am just awestruck after seeing this piece of art. It is simply superb and marvelous. Definitely I would like to appreciate the people who all have been behind this wonderful creation. Indeed the old people need the assistance since they are very fragile in their second childhood. I hope that as superb they are in showing their ad, they are that much effective in helping out the older generation. I loved this post. : http://adsoftheworld.com/media/print/fragile_municipality_of_siena_we_can_help_you_birdmacaws as petshelp_you_bird

world121
Activity Score 13
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