Possessions

Campaign
Agency Network: 
Published/Aired: 
May 2010
FolkPick:  Possessions

Description

Print advertisement created by Bates 141, India for FolkPick, within the category: Recreation, Leisure.

Caption

Other than his musical instruments, he doesn't have any worldly possessions.
He didn't want a copy of his album also.
folkpick
we find music you haven't heard...

Advertising Agency: Bates 141, Calcutta, India
Creative Director: Arjun Mukherjee
Art Director: Diptanshu Roy
Copywriter: Arjun Mukherjee
Photographer: Diptanshu Roy, Abhijit Chakraborty
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aiksing's picture

imho, the part of the copy that ended with "also", is seriously a problem to me.. sounds quite broken. The pink text is kinda difficult to read, esp with the tight kern.

aiksing
Activity Score 8
Graphic Designer
Misstree's picture

"too". He didn't want a copy of his album too. Such a lovely product, it could have given rise to some gorgeous copy. Sadly not in this series.

Misstree
Activity Score 423
Copywriter |

.............................

Not all who wander are lost.

Abrahams's picture

'Also' is a misfit. Rest very fine. great work. All three of the series are off the beat.

Abrahams
Activity Score 109
Publicis India
Guest's picture

How could a copywriter make such an error?

Guest
Guest's picture

I guess, the word 'even' fits well. - "He didn't even want a copy of his album."

Guest
Guest's picture

No need to add even, really. "He didn't want a copy of his album."

Guest
Dharmesh aka danny's picture

The copy part is alluring to read...

Dharmesh aka danny
Activity Score 334
Copywriter at Post graduation diploma in advertising and public relation. Specialization in copy writing. |

Dharmesh Padia

antiad777's picture

Even would have been better. "He didn't want a copy of his album even"

antiad777
Activity Score 16
iambusy's picture

theres no problem with the english...its indian version.

iambusy
Activity Score 2213
Copywriter |

busy.

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