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Waterfall

Campaign
Agency Network: 
Published/Aired: 
April 2008
Flou:  Waterfall

Description

Print advertisement created by Publicis, Italy for Flou, within the category: House, Garden.

Caption

Dreamed on a Flou bed.

Advertising Agency: Publicis, Milan, Italy
Creative Director: Stefano Colombo
Art Director: Stefano Fontana
Copywriter: Sara Pollini
Photographer: Michael Lewis
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Highest Rated

R. Rinaldi's picture

Good

R. Rinaldi
Activity Score 686
Singapore
McBain5000's picture

best one of the lot! Nice

McBain5000
Activity Score 115
n/a
R. Rinaldi's picture

Good

R. Rinaldi
Activity Score 686
Singapore
andre_j's picture

it would be amazing if they could actually back that up.

andre_j
Activity Score 88
copywriter
Jet Propulsion Lab's picture

At the core, this is no different than that shampoo ad where a girl screams "yes, yes, YEEEEEEEEES!" only it's just not that extreme.

The whole idea of a shampoo, matress, sleeping aid pills, coffee, etc. transporting you to another dimention of reality is by now hackneted, trite and painfully mundane.

And PLEASE, I beg you, no more butterflies in dreamlike situations!!!!

Jet Propulsion Lab
Activity Score 10679
Copywriter
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