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Special Flour

Agency Network: 
Published/Aired: 
December 2009
Fleischmann:  Special Flour
Fleischmann Print Ad -  Special Flour

Description

Print advertisement created by Staff, Brazil for Fleischmann, within the category: Food.

Caption

The biggest part of your pizza is flour. Use a special one.

Advertising Agency: Staff SP, São Paulo, Brazil
Creative Director: Paulo Castro
Art Directors: Marcelo Guimarães, Ana Paula Rosário
Copywriter: Felipe Silva
Photographer: Rogério Faissal
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Critic's picture

Flour art is good but the copy could be effective.

Critic
Activity Score 271
Copywriter at Slow shutters
ACreativeSpirit's picture

agree, it looks interesting but the copy lost my interest

ACreativeSpirit
Activity Score 179
Creative Director |

Always try to be unique even when forced to conform.

alexander_bickov's picture

Nicely done

alexander_bickov
Activity Score 3281
Adaddicted's picture

"Interesting part of this ad is the copy. Use a better copywriter"

Adaddicted
Activity Score 3435
Art Director |

withalltherespects

michelangelo's picture

Maybe this is just a translated ad, not the original ad in brazilian language

michelangelo
Activity Score 660
michdec's picture

I assume the copy is a bit lost in translation. The art is nice though, and the idea is there.

michdec
Activity Score 440
silvi's picture

I like it

silvi
Activity Score 4172
Copywriter
Dzsoi's picture

Very good, interesting concept. I get the copy, a little polishing would be enough.

Dzsoi
Activity Score 8611
Copywriter
Wordnerd's picture

wow lame copy

Wordnerd
Activity Score 6692
Copywriter
andyStock's picture

Mint & tomato pizza??

andyStock
Activity Score 666
art.vs.commerce's picture

Nice. Is this part of a campaign?

art.vs.commerce
Activity Score 566
Art Director
everartz's picture

i like the way brazilians think when it comes to creating either a single ad or a running campaign.. this one is so nice, and i disagree that the copy is lame, its all an integrated piece...

everartz
Activity Score 7613
Art Director |

| everartz |

rolling.stone's picture

rightly said

rolling.stone
Activity Score 2741
Copywriter at Delhi , India |

-------------------------------------------------------------------

~ Quite obviously, I have gathered no moss ! ~

Phil Lestino's picture

I like it.

Phil Lestino
Activity Score 1684
Lizaad's picture

fRESH

Lizaad
Activity Score 146
Art Director at Verdant Zeal
mindesinz's picture

art good... but copy is uuuaaaahhhhhh.

mindesinz
Activity Score 8
Art Director at D&H Blurb
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