Agency Network: 
December 2012
First Choice Jelly:  Pool


Print advertisement created by Boomtown, South Africa for First Choice Jelly, within the category: Confectionery, Snacks.

Advertising Agency: Boomtown Strategic Brand Agency, South Africa
Executive Creative Director: Andrew Mackenzie
Art Director: Senzo Xulu
Copywriter: Shaun Brauteseth
Creative Group Head / Art Director: Tim Jones
Photographer: Paul Cocks
Illustrator: Steven Carter
Account manager: Lara Noble
Senior Account Manager: Estee Cockcroft
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hailstorm87's picture

While the visual is impactful and humorously jarring, I unfortunately don't get a sense of what the benefit is through this ad. It seems more like a fluff campaign than one that actually communicates a message to me.

Copywriter at sheridan college
Me_this guy's picture

It's Already-Set Jelly...there's no need to wait.

Me_this guy
mercedes's picture

Can't believe this comes from S. Africa!

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