The earthliner, 1

Agency Network: 
June 2012
Fiat:  The earthliner, 1


Freemont.The earthliner. To enhance power, speed and comfort of Fiat Freemont; which all together give a sensation similar to that of flying on a plane; we combined a car crossing a sky-like monochromatic terrain with condensation trail. We also use expression earthliner which phonetically and semantically refers to a world airliner– passenger aircraft. Press ads were

Print advertisement created by Leo Burnett, Poland for FIAT, within the category: Automotive.


Freemont. The earthliner.

Advertising Agency: Leo Burnett, Warsaw, Poland
Creative Director: Pawel Heinze
Art Directors: Leszek Ziniewicz, Ewa Trzpil-Jesionek
Copywriter: Lukasz Witkiewicz
Illustrator: Finishizer
Photographer: stock
Account director: Marta Obluska
Account Manager: Agnieszka Makarewicz
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mmackinven's picture

Looks like he needs to add more water to the radiator...

Activity Score 1602
Art Director at Freelance |

pierrelastname's picture

veeeery bad

Activity Score 2859
Roger Keynes's picture

Done, shmone. I like this twist.

Roger Keynes
Activity Score 5458
Copywriter |

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