Dynamite, 4

Campaign
Agency Network: 
Published/Aired: 
May 2008
Fiat:  Dynamite, 4

Description

Print advertisement created by Miami Ad School, Brazil for FIAT, within the category: Automotive.

Caption

Avoid future problems. Use only Fiat genuine parts.

Advertising School: Miami Ad School, Brazil
Art Director: Álvaro Carvalho
Copywriter: Davi Leal
Photographer: Image Bank
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matks's picture

The non-genuine parts are like a time bomb in your car. Good idea. But they should use parts that really influence safety: supension, steering system, safety belts, breakes, wheels... Bonnet or plastic bumper aren't good examples.

matks
Activity Score 482
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