Naples Airport, 4

Campaign
Agency Network: 
Published/Aired: 
June 2010
Ferrarelle:  Naples Airport, 4

Description

Print advertisement created by Euro RSCG, Italy for Ferrarelle, within the category: Non-Alcoholic Drinks.

Caption

A journey as beautiful as life has to start from water.
The official water of Naples Airport.

Advertising Agency: Euro RSCG, Milan, Italy
Creative Directors: Dario Villa, Erick Loi
Art Director: Massimo Filimberti
Copywriter: Vincenzo Garzillo
Digital Artist: Livio Ansaldi, Balalò
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atb2005's picture

This is the wrong headline for this particular image/ad. Ivan, fix this or people would be wondering what journey or life has to do with a home setting. The "flavors" copy belongs here. Actually all headlines are mixed up.

atb2005
Activity Score 13547
Guest's picture

You are right.
The correct headline here is: "Home is where you recognise flavours. The official water of Naples Airport."

Vincenzo Garzillo (copywriter of campaign)

Guest
paumarques's picture

la traduccció és errònia no?

paumarques
Activity Score 1312
Copywriter |

Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com

Hiperion's picture

Smells like italian advertising.

Hiperion
Activity Score 3138
Creative Director at zinkproject Valencia
kondensofke's picture

shouldn't there be more things that actually have flavors in the poster then? i don't know if the delicate scent of slippers is something that comes up then i think of home

kondensofke
Activity Score 336
VU
Guest's picture

3d?

Guest
Guest's picture

Proprio non si poteva fare a meno di mostrarlo al mondo, eh?

Guest
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