Also From This Campaign 4
Description
Print advertisement created by Euro RSCG, Italy for Ferrarelle, within the category: Non-Alcoholic Drinks.
A journey as beautiful as life has to start from water.
The official water of Naples Airport.
Creative Directors: Dario Villa, Erick Loi
Art Director: Massimo Filimberti
Copywriter: Vincenzo Garzillo
Digital Artist: Livio Ansaldi, Balalò
This is the wrong headline for this particular image/ad. Ivan, fix this or people would be wondering what journey or life has to do with a home setting. The "flavors" copy belongs here. Actually all headlines are mixed up.
You are right.
The correct headline here is: "Home is where you recognise flavours. The official water of Naples Airport."
Vincenzo Garzillo (copywriter of campaign)
la traduccció és errònia no?
Pau Marquès
(+34) 670 36 79 83
blogdepaumarques.blogspot.com
Smells like italian advertising.
shouldn't there be more things that actually have flavors in the poster then? i don't know if the delicate scent of slippers is something that comes up then i think of home
3d?
Proprio non si poteva fare a meno di mostrarlo al mondo, eh?
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