Description
Print advertisement created by DDB, Brazil for FedEx, within the category: Transport.
Creative Directors: Rodrigo Almeida, Renata Florio, Sergio Valente
Art Director: Max Geraldo
Copywriter: Aricio Fortes
Photographer: Manolo Moran
Highest Rated
Great idea! Will win some awards!
10/10
Chief Creative Director Nexus BBDO
Amazingly beautiful, simple and effective !
three thumbs up !!!
my dear god!!!!!!!
10/10 f*cking awesome brazil !!!!!!!!
| everartz |
This FedEx campaign is simply a successful attempt to look at a well-worn proposition different and better.
very nice, i like it specially the device
Wow!!! This is really cool. So simple, so strong, so clear.
Life's a Trip. Enjoy the Ride!
You're right. The logo on the package is just enough. You don't need to put it once again in the corner. Anyway, I'll say it once again: great, great job!
Great job. To think that "easy, fast delivery" seemed to be such a worn out topic. I think it's worth findnig a wall somewhere to put this job as an outdoor/ambient using window device.
these series just make me want to think harder everytime i work on some idea
like Jack Nicholson's line in "As good as it gets" :
"you make me wanna be a better man"
Great idea! Will win some awards!
simple/beautiful/powerful
9/10
radical

Excellent idea, very good concept and nice execution!
C.O.N.G.R.A.T.U.L.A.T.I.O.N.

G.O.O.D.
this one: literally show the delivery in a figurative way noones seen before