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R®'s picture

those feathers look like black n white bugs...

Activity Score 115
Art Director |

Same shit, diff day..

R®'s picture

those feathers look like black n white bugs...

Activity Score 115
Art Director |

Same shit, diff day..

jmcho's picture

agreed. looked like maggots at first.

jmcho
Activity Score 278
Art Director at Gotham, Inc.
SummerA's picture

Yeah, yuck!

SummerA
Activity Score 154
Other
Rog's picture

Better. More on message.
A tad obvious and expected for Guinness though, isn't it?

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

jennywhx's picture

this look like harry potter ad more for me :|
some witch stories..
weird art direction.

jennywhx
Activity Score 1142
Other |

http://jennywhx.blogspot.com jwhx:Visionary

Chocolat's picture

i hate to say this, but this is by far the worse one :-{ very strange art direction! creepier even than the albino butterflies!

Chocolat
Activity Score 286
Art Director
philippertl's picture

nice from far but far from nice

philippertl
Activity Score 656
Graphic Designer |

Please vote for us! http://www.thefwa.com/submissions/ertl-design

snagesh75's picture

Hmmmm...idea is as LIGHTER as it shows, hmmmmm its okkk!

snagesh75
Activity Score 58
Art Director at M & C SAATCHI
Disco Munky's picture

I thought I was the only one that thought that these were bugs at first.

I'm not going crazy.

Disco Munky
Activity Score 3890
Art Director |

Doin' it for the points

PaulyG_fill in the blank's picture

Yea, this makes my skin crawl.

PaulyG_fill in ...
Activity Score 1148
Copywriter
Conceptual-eyes's picture

Draught Guinness has 210 calories not 125 therefore it is not light. It is very high in calories. The ad is a lie.

Conceptual-eyes
Activity Score 1475
Copywriter
Rog's picture

What? An ad that lies?!!!
This ad should be posted on 'Lying Ads of the World', immediately.
But, since it isn't...just tell us what you think about the IDEA, bro.

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

mrtalented's picture

looks like student work.

mrtalented
Activity Score 2171
Creative Director
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