Shoes

Campaign
Agency Network: 
Published/Aired: 
November 2009
Faber-Castell:  Shoes
Faber-Castell Print Ad -  Shoes

Also From This Campaign 2

Description

Advertising Agency: Unitas/RNL, Santiago, Chile

Print advertisement created by Unitas, Chile for Faber-Castell, within the category: House, Garden.

Executive Creative Director: Pancho González
Creative Director: Armando Macchi
Art Director / Copywriter: Armando Macchi
Retouchers: Gorila Estudio / Mata & Stranger
Account Manager: Alexis Sfeir
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Highest Rated

everartz's picture

no, doesnt need copy.. it's stronger without the copy in terms of concept understanding and i think the communication is clear enough.. good ad..

everartz
Activity Score 7613
Art Director |

| everartz |

Alami's picture

Needs Copy... no?

Alami
Activity Score 46
Art Director |

CREATOR

bobby666's picture

yes. the communication is a bit unclear.

bobby666
Activity Score 1462
RMG Connect, India
everartz's picture

no, doesnt need copy.. it's stronger without the copy in terms of concept understanding and i think the communication is clear enough.. good ad..

everartz
Activity Score 7613
Art Director |

| everartz |

Guest's picture

Las nuevas tendencias son "enchular" objetos personales, me refiero a pantalones, camisas, zapatillas, etc.
asi que muy bien elegido el objeto.

Guest
Mantufayo's picture

Estoy de acuerdo, es clarísimo, un copy lo dañaría.

Mantufayo
Activity Score 580
Creative Director
Honest Dave's picture

Shelltoes come in all white. Why ruin them with markers?

Honest Dave
Activity Score 233
Art Director |

www.davestyler.com

dlue's picture

pssst... (i think this is targeted to creative people with imaginations)

dlue
Activity Score 342

cheers,
dlue

Honest Dave's picture

well they totally missed the mark if that's the case. ;)

Honest Dave
Activity Score 233
Art Director |

www.davestyler.com

Guest's picture

no. they appear to be doing a great job, leaving it up to the viewer. That's the point of this isn't it? having the imagination to see what could be? not being spoon fed something

Guest
silvi's picture

Looks like CIF ad, here in Argentina.

silvi
Activity Score 4170
Copywriter
dlue's picture

sweet

dlue
Activity Score 342

cheers,
dlue

Migzter13's picture

well.. those white shoes are quite irresistable to doodle it up when there's a collection of markers nearby.

Migzter13
Activity Score 973
Graphic Designer at De La Salle University, Manila |

Stop Mediocrity. Start Creativity.
There are two kinds of people in the world; people who like mustangs (cool people) and people who like camaros (idiots).

J Designer's picture

customize your shoes - very clear, very nice.

J Designer
Activity Score 2420
Graphic Designer at Click Clack
hagemony's picture

white shoes, colored marker, fbcastle....i think it's a clear message. good ad!

hagemony
Activity Score 335
lucdesaulniers's picture

I agree with everartz , very nice

lucdesaulniers
Activity Score 1145
rolling.stone's picture

good idea great execution

rolling.stone
Activity Score 2739
Copywriter at Delhi , India |

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~ Quite obviously, I have gathered no moss ! ~

Ed Rapport's picture

ha, yea why mess up some coke white adidas with these markers. not feeling this as.

Ed Rapport
Activity Score 724
Copywriter at Bookshop Ads - Advertising Portfolio Workshop - Copywriting
Guest's picture

Esta Clara la idea, Me gusta.

Guest
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