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Themadartist1972's picture

what's the cool in that ?

Themadartist1972
Activity Score 323
Art Director at Euro RSCG 360
Themadartist1972's picture

what's the cool in that ?

Themadartist1972
Activity Score 323
Art Director at Euro RSCG 360
Jupiter's picture

cold shrunk the kids?
this visual pun probably referring to an old joke that when you're feeling cold, your penis shrinks...but that doesn't apply to women eh?...or so i thought:-?

Jupiter
Activity Score 547
Artifarty |

commenting just to gather more pencils:-)

ace85le's picture

haha come on. it's not that bad haha.

ace85le
Activity Score 3933
Marketing Manager |

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www.scorchidentity.com

Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

mny7170's picture

热胀冷缩 maybe

mny7170
Activity Score 2
amitparekh's picture

the line should be EXTRA SLIM".

amitparekh
Activity Score 75
Glut's picture

the same for this series that i posted for the truck one, sorry.

Glut
Activity Score 3907
Public Relations at Glut. Ideas Boutique.
miko1aj's picture

Alice in WOnderland? :)

cool= shrink? yeah, but not that way - it's very hard to get (or i am dumb)

miko1aj
Activity Score 3010
NataliaLima's picture

We hope the gum is cooler than the ad.

NataliaLima
Activity Score 1376
CuriousPencil's picture

I do get this - the exhalation from a fully turbo-minted piece of gum. I think they've got the idea quite right - breathing out until you can't breathe out. A bit more attention to the art direction on this series and I'd be sold, and I think a round of applause for the idea in any case. Good effort.

CuriousPencil
Activity Score 4167
Copywriter
MidasTouch's picture

Gosh...

MidasTouch
Activity Score 1020

//usevertising v.s badvertising//
C'est une question de vie ou de mort.

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