Slim & smart

Agency Network: 
Published/Aired: 
December 2014

Description

Print advertisement created by Ogilvy, Tunisia for Evertek, within the category: Electronics, Technology.

Advertising Agency: Memac Ogilvy Label, Tunis, Tunisia
Creative Director: Alain Mhawej
Art Director: Amin Khelil
Copywriters: Mehdi AlMonastiri, Chamsseddine Abdelhafidh
Strategic Planner: Sofiene El Kebir
Business Director: Mouna Ben Hammouda
Account Director: Khaoula Mornagui
Account Manager: Ines Stasfaxi
Production Manager: Zied Ben Zlaouia
Client Supervisor: Emna hafidhi
Log in or register to post comments

Highest Rated

Dzsoi's picture

"Smartness is shown by the ad's ability to work the same way on both sides."
Biggest bullshit I have read for years.
Photo of the phone' side should be just printed on the pages separating paragraphs.
This see-through layer is a waste of money (or it is just a scam).

Dzsoi
Activity Score 8603
Copywriter
halaby87's picture

Cool

halaby87
Activity Score 10498
Marketing Manager |

M.Halaby

damnson's picture

Smart, love it. We've seen similar ideas before, but it's still pretty cool.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

Dzsoi's picture

"Smartness is shown by the ad's ability to work the same way on both sides."
Biggest bullshit I have read for years.
Photo of the phone' side should be just printed on the pages separating paragraphs.
This see-through layer is a waste of money (or it is just a scam).

Dzsoi
Activity Score 8603
Copywriter
@minas_mars's picture

Feels fake but love the idea.

@minas_mars
Activity Score 1814
Art Director at TBWA |

I'm gonna try say something positive

ttt's picture

Nice.

ttt
Activity Score 252
Creative Director |

...

CrackerJackFlash's picture

The thin angle has been done better using the spines of magazines.

CrackerJackFlash
Activity Score 19604
Creative Director at CrackerJackFlash |

www.crackerjackflash.com

kleenex's picture

I like the concept.

kleenex
Activity Score 58777
Web Designer/Developer
Sacrilegend's picture

Derivative of other ideas before, but the execution is very nice.

Sacrilegend
Activity Score 3394
Copywriter
Advertisement
Featured Content

Latest Collections

Advertisement