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Wind

Campaign
Published/Aired: 
February 2012
Eveready:  Wind

Description

Print advertisement created by Sir J.J. Institute of Applied Art, India for Eveready, within the category: Electronics, Technology.

Caption

Eveready batteries are an inexpensive and reliable way of getting surprising amount of
continuous power, assuring maximum quality performance. From the name you know
and the quality you trust, Eveready Heavy duty battery: The Compact portable power plant.

Advertising School: J.J. Institute of Applied Art, India
Creative: Akshay Naik
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Highest Rated

Akshay Naik's picture

Thanx for the suggestions

Akshay Naik
Activity Score 19
Sir J.J. Institute of Applied Art
kleenex's picture

love the art.

kleenex
Activity Score 58645
Web Designer/Developer
ace85le's picture

I don't like the art. Looks copy and paste to me.

ace85le
Activity Score 3935
Marketing Manager |

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Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

Akshay Naik's picture

pls send a link of Original idea

Akshay Naik
Activity Score 19
Sir J.J. Institute of Applied Art
mr.x's picture

I don't think he means the idea is copy paste. The art direction is copy paste. Not much effort in it.

mr.x
Activity Score 998
Forsbergs Skola
Mrs Ozma Nawaz's picture

Not a bad idea

Mrs Ozma Nawaz
Activity Score 20
Art Director at Eiman Ad Communication |

Ozma Nawaz

Akshay Naik's picture

then pls send a link of ORIGINAL IDEA

Akshay Naik
Activity Score 19
Sir J.J. Institute of Applied Art
mitali prasad's picture

i didn;t get the ad,,,,,!

mitali prasad
Activity Score 458
General Manager
Prathmesh's picture

This campaign looking good but not practical. Common people (This battery users) needs quick understanding visual. Anyway nice work!

Prathmesh
Activity Score 3
Graphic Designer at Patkar college (Goregaon)
saya's picture

nice concept: but u shud minimise and refine th copy...

saya
Activity Score 355
Art Director at Madras Brand Solutions
Akshay Naik's picture

Thanx for the suggestions

Akshay Naik
Activity Score 19
Sir J.J. Institute of Applied Art
dean viii's picture

Too much copy. Expected formula of photoshopping one thing onto another.

dean viii
Activity Score 1686
Creative Director
Copypaste's picture

OK here's the thing: You are trying to sell batteries, one of the most polluting and hazardous things in the world. And you are showing a wind power plant. Unless it is an eco-friendly battery which it's not, it will be bad for the brand if the people think you're cheating on them. I'd feel cheated. Well, that's just my opinion.

Copypaste
Activity Score 118
Copywriter |

keep it different

akshaysrikar's picture

This idea is like a pregnant virgin.

akshaysrikar
Activity Score 420
India
dinesh dixit's picture

a heavy duty idea campaign.

dinesh dixit
Activity Score 31
Art Director
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