Foot

Campaign
Agency Network: 
Published/Aired: 
September 2008
Eveready:  Foot

Part of Collection

Description

Print advertisement created by Rediffusion DYR, India for Eveready, within the category: House, Garden.

Advertising Agency: Rediffusion DY&R India
Art Director: Piyash Ghosh
Creative Director / Copywriter: Anandaroop Ghosh
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Highest Rated

NatalieM's picture

So simple. Awesome idea! It works well.

NatalieM
Activity Score 1685
Topolewski |

-Natalie
http://www.nataliemarion.com

Wordnerd's picture

yeah, good one

Wordnerd
Activity Score 6690
Copywriter
NatalieM's picture

So simple. Awesome idea! It works well.

NatalieM
Activity Score 1685
Topolewski |

-Natalie
http://www.nataliemarion.com

mark3r's picture

I like the minimalism used in this campaign. Its rare to see something like this that actually works and is fresh.

mark3r
Activity Score 1949
Art Director at Scout
Aay-Zee's picture

fresh idea!!!! but seems this campaign has developed only for creatives ... i don't think its that good from the consumer p-o-v

Aay-Zee
Activity Score 8
whitewhite's picture

so y eveready torches?? y not some other brand?

whitewhite
Activity Score 251
Copywriter
pmoniz's picture

ma porque no te callas

pmoniz
Activity Score 35
Copywriter at MSTF Partners |

selling illusions

kurtberengeiger's picture

Nice.

kurtberengeiger
Activity Score 7350
Copywriter
Grrrr's picture

Just (b)right!

Grrrr
Activity Score 1961
Illustrator
slip's picture

I like...

slip
Activity Score 919
designer |

SJB

dlusion's picture

Hmm, I thought they were actually selling torches until I looked up the product online and realized they make flashlights. Still a good idea, but a one-liner could really clarify it even further.

dlusion
Activity Score 55
Art Director at Humber College - BA in Creative Advertising, 4th Year. |

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www.neildomingues.com

Guest commenter's picture

In the UK they call flashlights torches

Guest commenter
floydeepurple's picture

Nice & Simple.

floydeepurple
Activity Score 349
Copywriter
RM's picture

hasn't anyone heard of witching on a light to see where you're going? You don't search around for a torch unless there was some kind of blackout LOL

RM
Activity Score 419
Copywriter
akcelerator's picture

...such a good idea, smart and simple...yet creative...

akcelerator
Activity Score 6
mikepants2005's picture

What's so creative about this? It's very studenty! Like your house will ever really be in pitch blackness? (unless your registered blind) Also, who's going to get a torch out in the middle of the night to go down stairs? And anyway, that thing you turn on at night to go down stairs if it's very dark... Is it not called 'a light switch'? that thing electricity powers!!!

A simple ad if you have a simple brain with 1 simple brain cell!

mikepants2005
Activity Score 504
Copywriter
rolling.stone's picture

sorry dude not lucid enough

rolling.stone
Activity Score 2739
Copywriter at Delhi , India |

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