Escorts

Published/Aired: 
August 2006
 Escorts
 Escorts

Tags

Description

Smart media placement. The agency only bought a small space in the newspaper for the gym's black background minimal copy ad. But it has positioned it strategically in the escorts advertisements section to make use of all the adverts around it.

Caption

Stop paying for it. Mid City Gym, New York City

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Highest Rated

Desi's picture

Expect something better from BBDO NY.

Desi
Activity Score 1040
Oxo's picture

daring. I like it

Oxo
Activity Score 52
Graphic Designer
Desi's picture

Expect something better from BBDO NY.

Desi
Activity Score 1040
MADE in the USA's picture

nicely done low budget execution, acquiring the feel of a bigger campaign.
nice thought process.

MADE in the USA
Activity Score 434
Other |

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bandar's picture

my only comment is that VANEESA should go down to the gym.

bandar
Activity Score 26
Art Director
adkutz's picture

Great ad. Simple, brilliantly executed and absolutely spot on.

adkutz
Activity Score 48
Copywriter
Joe Harris's picture

much better ad for axe/lynx... in fact that's who i thought it was for...

it only looks scammy because it is for a no name gym.

Joe Harris
Activity Score 176
Creative Director |

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If at first you dont succeed... don't try parachuting

drizae's picture

My original thought was it meant you see a lot of girls bending in different directions. But I reread it. Nice idea!

drizae
Activity Score 501
Copywriter |

Fail Harder.

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