Faces

Campaign
Published/Aired: 
April 2010
Ennore Coke:  Faces

Description

Print advertisement created by Advertising Bureau & Consultants, India for Ennore Coke, within the category: Industrial, Agriculture.

Caption

If our future doesn't look dark, our faces definitely will!

Advertising Agency: Advertising Bureau & Consultants, Kolkata, India
Executive Creative Director: Indranil Sarkar
Creative Director: Tirthanckar Mitra
Copywriter: Tirthanckar Mitra
Art Directors: Tirthanckar Mitra, Satadru Dey
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xcreativity's picture

concept is good, but the visual and copy selected in my opinion are not the appropriate ones to engage the audience

xcreativity
Activity Score 2356

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
Personal Page | Blog |

sandipkayal's picture

just great boss

sandipkayal
Activity Score 274
Art Director at LOWE LINTAS |

a CREATIVE drop

atb2005's picture

I love the entire campaign. I would change the copy here to "Our future may not look dark, but our faces will!"

atb2005
Activity Score 13489
satrianee's picture

How 'bout making the layout upside down with the light showing up...

Anyways, good one.

satrianee
Activity Score 3734
prabalsr's picture

good job

prabalsr
Activity Score 8
Art Director at Art Director in Advertising Bureau & Consultants
bobby666's picture

i like it. but I agree with atb2005 - a little twist in the copy would have made it more logical and impactful.

bobby666
Activity Score 1448
RMG Connect, India
everartz's picture

i dont see any greatness in this ad.. can someone tell me more about it?

everartz
Activity Score 7571
Art Director |

| everartz |

tirthomitro's picture

y don't i, the cd on this cmpgn, shed sum lite on everatz's cmmt.
EVERATZ U R A GREAT ASS!
i hope you get the ad now!!!!!

tirthomitro
Activity Score 2724
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

ek kanya's picture

try and change teh ;ayout

ek kanya
Activity Score 806

am an advertising junkie | read my flog at http://www.desicreative.com/forum

Guest's picture

Concept is good but the visual treatment is bad... This comment is applicable for the entire campaign.

Guest
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