Worshipped

Campaign
Agency Network: 
Published/Aired: 
September 2008
Energizer:  Worshipped

Description

Print advertisement created by TBWA, United States for Energizer, within the category: House, Garden.

Caption

If you hate being Worshipped by fans, don’t buy new Energizer Advanced Lithium.

Advertising Agency: TBWA/Chiat/Day, Los Angeles, USA
Creative Directors: Jerry Gentile, Robin Fitzgerald
Art Director: Jera Mehrdad
Copywriter: Marcin Markiewicz
Illustrator: Martin Haake
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MDagher's picture

can it get any more stupid?

MDagher
Activity Score 36
Creative Director at Academy of art University |

Creative Director

oshe's picture

Yes, the ad, of the right side. ha ha

··o.s.h.e··

oshe
Activity Score 850
Copywriter |

oshe.pb@hotmail.com

Scam Detector's picture

gawd....advertising has never been as bad as this year. cannes was rubbish, pattaya bollocks, the pencils are crap. wtf is happening.

Scam Detector
Activity Score 1048
General Manager
ivan's picture

Maybe it's just your taste got more refined.

ivan
Creative Director at Ads of the World
sneakyhands's picture

quite *sips tea*

sneakyhands
Activity Score 1857
Copywriter
Scam Detector's picture

Oh yeah, sure about that. Toodle pip & tally ho, Jeeves.

But recently there is so much crap coming from agencies with such big names. Very, very disturbing.

Scam Detector
Activity Score 1048
General Manager
keddy's picture

ummm...its not that bad

keddy
Activity Score 124
Copywriter at www.desimad.com |

http://doodlewack.blogspot.com/

Crisp One's picture

agreed,i think its perfect for the target...I don't know if they'll read it all, but spot on none the less.

Crisp One
Activity Score 2005
Other at New York
whitespace's picture

... with ads like these I really wish they spent less on advertising and more on lowering the prices. I already like Energiser, but this makes me feel cheated somewhat.

whitespace
Activity Score 1953
Creative Director
tantrik_indian's picture

It surprises me that leading advertising agency/ies in America do such incredibly dumb work. Does it indicate the lowering of the visual literacy / imagination / education standards of the buying public?

tantrik_indian
Activity Score 953
Copywriter |

~~this paranoid survived!~~

SeanMartin's picture

It's an... "interesting" layout, Mr. Gentile. May we now see the *finished* ad?

SeanMartin
ahpitt's picture

This execution a bit weird. It looks like a student who feels boring in class room, does this piece of work.

ahpitt
Activity Score 342
Art Director at Art Director
sparky's picture

dont like the copy, i dont feel the worshipping thing is very appealing

sparky
Activity Score 454
Copywriter at M&C Saatchi
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