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Agency Network: 
Published/Aired: 
February 2008
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Views
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Emirates Environmental Group:  Crude oil

Description

Print advertisement created by JWT, United Arab Emirates for Emirates Environmental Group, within the category: Public Interest, NGO.

Caption

What goes around comes around. Keep the sea clean.

Advertising Agency: JWT, Dubai, UAE
Executive Creative Director: Chafic Haddad
Art Director / Copywriter: Rola Ghotmeh
Illustrators: Nabil Kamara, Ashish Vaze
Photographer: Trevor Vaughan
Food Stylist: Gabby Atkinson
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bagusasik's picture

How about if we change the garnish to garbage?

bagusasik
Activity Score 68
Art Director
Adcritic10-10's picture
Adcritic10-10
Activity Score 124
Creative Director
andreis's picture

really, i don't understand why people are keep saying "sorry". Who do you think you are? An advertising referee? god? do you think it's up to you if this ad will get any recognition or not? or even better - "sorry, but it's been done before", well, i dont want to ruin your life, but EVERYTHING HAS BEEN DONE BEFORE, so stop please...

andreis
Activity Score 285
Art Director |

--
cargocollective.com/andrei

scarfinati's picture

yeah if youre going to do it make the whole thing sea garbage

scarfinati
Activity Score 843
Art Director
lawrencevon's picture

somehow i like the restraint that they just placed crude oil.

lawrencevon
Activity Score 143
Creative Director at Lawrence Antaran
Pogi5's picture

Not as good as the sushi one but still gets the point across. Great campaign overall.

Pogi5
Activity Score 253
Art Director at Vancouver, BC
Tripioso's picture

I like this campaign a lot. Trash could be more disgusting than conscience trigger. It is clean, and shocking.

Tripioso
Activity Score 470
Art Director at Grupo Wisa |

Life's a Trip. Enjoy the Ride!

ivan's picture

Wow! That's pretty close. I prefer the art on the Dubai one though.

ivan
Activity Score 12
Creative Director at Ads of the World
untitledartwork's picture

the examples are nice that Krol zapalek gives. It is exactly the same concept. But than if you look to the context were the concept is presented in it's different and therefore original. Everything is done before:-(

I think this campaign is a good campaign because the image that you are looking at is tasteful and ready to eat and after good looking you will see the garbage. Let's say; this execution is much better than the examples.

Good work dubai!!

untitledartwork
Activity Score 33
graphic designer at an agency and being a parttime student Advertising at the WDKA Rotterdam
m í t i c o's picture

Goog campaign !!

Viva Honduras !!!

m í t i c o
Activity Score 676
Art Director at BBDO Honduras
Mr. R's picture

the dubai campaign is better. But good call Krol.

Mr. R
Activity Score 80
Creative Director Insight-DDB
vidya.shankaran's picture

lovely work. .. You are not repulsed by the depictiion but still drives the message home...

vidya.shankaran
Activity Score 724
devkarthik's picture

go dubai go!!!

devkarthik
Activity Score 409
ManchuChanchu's picture

Very good photography n art on this one

ManchuChanchu
Activity Score 701
Art Director
gienel's picture

dubai is much better great work guys

gienel
Activity Score 339
Art Director at Art Director |

(my Life Is Design & Design Is my LIFE)

FlyingDogs's picture

Arresting visual.

-----------------------------------------
http://godwindmello.blogspot.com

FlyingDogs
Activity Score 968
Copywriter
FlyingDogs's picture

Arresting visual.

-----------------------------------------
http://godwindmello.blogspot.com

FlyingDogs
Activity Score 968
Copywriter
pmoniz's picture

brilliant work, well done lads

pmoniz
Activity Score 35
Copywriter at MSTF Partners |

selling illusions

Saatchi Makak's picture

Badddddddddddddddddddddddddddd

Saatchi Makak
Activity Score 246
Singapore
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