Elephant ride

Published/Aired: 
March 2007
 Elephant ride
 Elephant ride

Description

Caption

Pursue the moment.

Advertising Agency: Denstu, Canada
Executive Creative Directors: Glen Hunt, Bill Parker
Creative Director: Glen Hunt
Copywriters: Bill Parker, Matt Williamson, Glen Hunt
Art Director: Boris Matas
Photographers: Nadav Kander, Stockland Martel
Production Manager: Gary Hutchinson
Typographer: Tom Cochrane
Account Supervisor: Scott Morden
Log in or register to post comments
Minimum's picture

very very VERY subtle and good

This truly is the next step over the previous ones.

Minimum
Activity Score 1430
Graphic Designer |

---
...and let the poets cry themselves to sleep. And all their tearfull words would turn back into steam

A. J. SMITH's picture

I don't get it.

Please someone explain this to a moron.

=
; - )
=

A. J. SMITH
Activity Score 2822
Minimum's picture

These are followups on ads that sprouted here yesterday. Yesterday they told a story. Each had his own message. You need to break free, do the things you wanted to all your life. Now these ads are a push in the back.
The ad gives you a coupon for a free elephant ride, so whats holding you back? Go do it.

Minimum
Activity Score 1430
Graphic Designer |

---
...and let the poets cry themselves to sleep. And all their tearfull words would turn back into steam

ellehcimeo's picture

let's go then.

ellehcimeo
Activity Score 3376
Art Director
mOjO jOjO's picture

Can anyone tell me how old is this campaign. A very similar campaign was done by Ogilvy, Bombay for Tata Safari some 2-3 years back. Although this campaign is more refined the idea is the same. The tag for Safari was reclaim your life. I'll try to get the ad if I can.

mOjO jOjO
Activity Score 17
Client Servicing
Nthngmn's picture

it launched no more than a year ago. the "moments" tv went up, then the print. these must be fairly new (i.e. 1-2 months)

Nthngmn
Activity Score 626
Art Director
inkfromthepen's picture

um, huh? WTF?

inkfromthepen
Activity Score 145
Copywriter
mumur81's picture

I think isnt very convincent.

mumur81
Activity Score 55
Graphic Designer
DarkSide's picture

I think that this concept "life is now, go for it" is a little old and too much used...

DarkSide
Activity Score 1066
Other
Rog's picture

AT the very least, this is a step up from the 'greeting card' fluff.
Pay that.

Rog
Activity Score 6080
Copywriter |

>>>> That's not an ad. THIS is an ad.

Advertisement
Featured Content

Latest Collections

Advertisement