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Elephant

Published/Aired: 
December 2007
 Elephant
 Elephant

Description

Advertising Agency: TBWA\Paris, France
Creative Director: Erik Vervroegen
Art Director: Stephen Cafiero
Copywriter: Vincent Lobelle
Client Supervisor: Laurent Zavaroni
Account Manager: Cécile Moreau
Account Supervisors: Franćois Michel, Laurent Mathis
Photographer: Marc Gouby
Advertising Managers: Neil Burrows, Pavel Konecny
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Highest Rated

Jon-Paul Mountford's picture

Idea's good but the models not very convincing.

www.jpmountford.com

Jon-Paul Mountford
Activity Score 890
Photographer |

www.jpmountford.com

Kateter's picture

this is pretty old.
but I think it's just great.

Kateter
Activity Score 2029
Copywriter
Jon-Paul Mountford's picture

Idea's good but the models not very convincing.

www.jpmountford.com

Jon-Paul Mountford
Activity Score 890
Photographer |

www.jpmountford.com

p.syche's picture

ok, so even if you could transport an elephant on your pick up truck, how the heck did you get him inside this tiny doghouse???

i'm not convinced by this ad.

p.syche
Activity Score 267
Copywriter
Kateter's picture

this tiny doghouse has a secret underground passage that is wide enough for an elephant.

cmon, it's such a 'nice story coming out of this image.

Kateter
Activity Score 2029
Copywriter
adrianapr's picture

advertising doesn't need to use this kind of logic, psyche... SOME logic yes, but this is called a creative license.
i like it, gets the message through and makes you smile. :)

adrianapr
Activity Score 1254
daniel_glezmilan's picture

I like it, in fact, it´s a cool work!

daniel_glezmilan
Activity Score 284
Copywriter at http://danielglezmilan.blogspot.com/ |

www.danielglezmilan.blogspot.com

daniel_glezmilan's picture

and c´mon, it´s a joke! it´s really funny.

daniel_glezmilan
Activity Score 284
Copywriter at http://danielglezmilan.blogspot.com/ |

www.danielglezmilan.blogspot.com

Tincho's picture

Weak art, but I like the idea, nice job.

Tincho
Activity Score 1093
Art Director
Calibarak's picture

Maybe it's for dog fleas on 8th floor.

Calibarak
Activity Score 302
Kniven's picture

Nice to see that people are giving this comments when the cannes jury already did? golden..

Kniven
Activity Score 30
Kateter's picture

not all cannes winners deserve to be winners. so it's perfectly OK to give a personal opinion.

Kateter
Activity Score 2029
Copywriter
adrianapr's picture

clap clap clap kateter. agree 100%.

adrianapr
Activity Score 1254
xhp's picture

Hm, kinda funny but not so credible ... Even if the cannes jury ( the best ad jury of the world as kniven ) give it a golden...

xhp
Activity Score 543
Computer graphic designer |

xhpdesign.com

elnietodeNicho's picture

i love all those graphics, including the hipo jumping to catch the stick!!

elnietodeNicho
Activity Score 361
Copywriter at euro rscg beker
Muratsuyur's picture

anything new?

Muratsuyur
Activity Score 67
Photographer
TonySF's picture

Just seems like a new way to present an old idea. We get it, trucks can hold a lot. Why else should I purchase a truck?

TonySF
Activity Score 22
Academy of Art University
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