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Lime

Campaign
Agency Network: 
Published/Aired: 
March 2010
El Tala:  Lime
El Tala Print Ad -  Lime

Also From This Campaign 2

Description

Print advertisement created by Publicis, Argentina for El Tala, within the category: House, Garden.

Caption

With 100% lime juice!
It's always good to have a plant

Advertising Agency: Publicis Buenos Aires, Argentina
Executive Creative Directors: Diego Sanchez, Diego Livachoff
Art Director: Manuel Benegas Lynch
Copywriter: Miguel Dianda
Photographer: Orange Fotografía
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louis_vanness's picture

I don't see a really breakthrough in this ads !

louis_vanness
Activity Score 6
Copywriter at Copywriter
pepsiice's picture

didn't quite get it at first =') could haven't done better with art direction and copy for idea to be more impactful

pepsiice
Activity Score 253
Graphic Designer
imagineit's picture

Um ok - there is no idea behind any of these. Let's put a label on a plant - very strait forward. Moving on!

imagineit
Activity Score 550
akrokdesign's picture

i'm sorry but are you stupid or what? they obvious selling plants, which is always good to have.

akrokdesign
Activity Score 50
Graphic Designer at akrok design
akrokdesign's picture

the idea is to high-light the product.

akrokdesign
Activity Score 50
Graphic Designer at akrok design
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