Description
Print advertisement created by DDB, Bolivia for El Diario, within the category: Media.
Undistorted truth.
Executive Creative Director: Henry Medina
Art Director: Moisés Calzada
Account Director: Emanuelle Medina
Client Team Director: Antonio Carrasco
for some reason this visual gives me hard deja-vu
anyway, it works but it´s pretty bland
i knew id seen it before.
http://adsoftheworld.com/media/print/aksam_newspaper_point_of_view_den...
I don't get this campaign. Anyone cares to explain?
.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.
this newspaper doesnt distort the truth/reality.
or more literally: what you see is what you get.
it's a simple, concise way of giving that message, but the concept itself is just boring and frankly overused in this category
Thats Messi, he comes with the ball, score 3 goals and boom!!! Newspaper cover page!!!
I deeply applaud the ambition and intelligence of the creative, but I think it takes JUST a bit too long to reach the "I get it moment".
It's not the eye that distorts the images. It's the brain. OK? It's simple elementary school biology. Speaking about elementary school: http://www.cyh.com/HealthTopics/Library/eyewk-2a.gif
Do your eyes normally distort things? or is it the verbal explanation of a scenario? Not working for me I'm afraid.
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