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War on garbage, Ship

Campaign
Agency Network: 
Published/Aired: 
October 2010
Ecological Movement of Venezuela:  War on garbage, Ship

Description

Print advertisement created by Publicis, Venezuela for Ecological Movement of Venezuela, within the category: Public Interest, NGO.

Caption

All we throw away turns against us.
Recycle

Advertising Agency: Publicis, Venezuela
Creative Directors: Douglas Rios, Demian Campos
Art Directors: Jose A. Hernadez, Demian Campos
Copywriters: J.J. Sanguinetti, Omar Fernadez
Photographer: Pedro Primavera
Planning: Carlos Rodrigues, Julio Grande
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Highest Rated

kleenex's picture

I think the whole series kinda sucks.

kleenex
Activity Score 58797
Web Designer/Developer
CuriousPencil's picture

Bold message but this looks to me like a smart piece of Lego work, not a threat. No discernible 'trash' components, and not until further looking can you see the computer parts. Which makes it looks like a smart piece of Lego work made from computer parts, not a threat. Which is a shame, because the idea's there somewhere. Even with the tanks it's a similar story. And don't forget, to some people tanks are there to protect them. This is a sadly muddled series with the best intentions.

CuriousPencil
Activity Score 4225
Copywriter
najam moothat's picture

Bold message and really nice..!,
We need to consider about the tank according to the situation

najam moothat
Activity Score 4
Art Director at D Marketing Middle East |

Najam Moothat
Artdirector
D Marekting Middle East

LeeHarvey's picture

I don't see trash at all, well maybe this ad.... Okay that was a lame joke but to me the ad sucks.

LeeHarvey
Activity Score 3045
Creative Director
Vingy's picture

Oh you are mean, but i think you are right "I don´t see trash" art mistake on this one

Vingy
Activity Score 474
Copywriter at Advance
luispiter's picture

I love it... It's the better

luispiter
Activity Score 2756
comunication
kleenex's picture

I think the whole series kinda sucks.

kleenex
Activity Score 58797
Web Designer/Developer
ki's picture

i'm thinking in lego here

ki
Activity Score 124
Copywriter
the_lizard_king's picture

Good thought... but too loud!

the_lizard_king
Activity Score 1257
Copywriter at Forecast advertising |

And then GOD said...
Let there be creativity!!!

time_traveler's picture

it would have made more sense if all these things - tanks, warships and fighter jet were facing the camera, as if its pointing/heading towards you. den it would hav underlined "turns against us". wat do y all think???

time_traveler
Activity Score 49
Copywriter at kathmandu, nepal
adbot's picture

Possibly have the (for instance) ship sailing in a sea of garbage. I think we lose the "garbage" idea because the constructs are so slick.

adbot
Activity Score 42
Anonymous Author's picture

Ship no!

Anonymous Author
Activity Score 1541

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

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