Advertisement

Danger

Campaign
Agency Network: 
Published/Aired: 
August 2009

Part of Collection

Description

Print advertisement created by Y&R, Chile for Easy, within the category: House, Garden.

Caption

Get organized

Advertising Agency: Prolam Y&R, Santiago
Executive Creative Director: Tony Sarroca
Creative Director: Alvaro Becker
Copywriters: Max Konig, Felipe Utreras
Art Director: Fabrizio Capraro
Illustrator: Ramon Barahona
Log in or register to post comments

Highest Rated

xezadaca's picture

VERY NICE

xezadaca
Activity Score 85
Art Director
Guest's picture

very good, congrats dude.

Guest
rito sarria's picture

muy buenos!

rito sarria
Activity Score 14
Art Director
tandra chakravarty's picture

Verry nice...!

tandra chakravarty
Activity Score 25
Art Director at LOWE Lintas
premc's picture

well done !!

8.5/10

premc
Activity Score 917
Graphic Designer at Web Designer/Graphic Designer |

radical

Misstree's picture

Sorry...but what does a shelf have to do with a garden?? or organising in a garden??

Misstree
Activity Score 425
Copywriter |

.............................

Not all who wander are lost.

Guest's picture

WTF

where do you store your fence colour, fertiliser, scissors, gloves, pots for plants, boots etc?

please think twice or ask someone who has a garden before posting.

Guest
tirthomitro's picture

kewl concept guys!!

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

alexander_bickov's picture

Nice idea

alexander_bickov
Activity Score 3279
Guest's picture

Good Idea.

Guest
rolling.stone's picture

Good Idea.

rolling.stone
Activity Score 2741
Copywriter at Delhi , India |

-------------------------------------------------------------------

~ Quite obviously, I have gathered no moss ! ~

Guest's picture

Fantastic. I love these. And it couldn't have been easy to pull them off in English too. I assume you did them originally in Spanish, right? Tip-top work my friends.

Guest
ManojMaani.com's picture

Brilliant

ManojMaani.com
Activity Score 121
Sr. Art Director, Maa Bozell, Bangalore
Arkadiusz's picture

Very good campain!

Arkadiusz
Activity Score 1275
Other at Agencja Reklamowa Anny Turkiewicz / Anna Turkiewicz Advertising Agency |

Anna Turkiewicz Advertising Agency
imagination powered by knowledge

Guest's picture

I agree with Mistree - relevance of garden?

Guest
Guest's picture

it's nice overall

Guest
Guest's picture

I agree with mistree too, these are the type of ads that ad people love, but don't really mean anything. And why three shelves? Don't closets and pantries and garages already have shelves

Guest
yctham's picture

Think simple, bro! These ads are just to show turning negative words into something positive, just like after you have organized your messy room.

yctham
Activity Score 178
Planner at Limkokwing University of Creative Technology
Chori Arg's picture

i think this might be fake
this is an ad from chile...they have might invented for cannes or something

Chori Arg
Activity Score 173
Art Director at Ponce Buenos Aires. Escuela Superior de Creativos Publicitarios
Reality Check's picture

The sheer novelty of this effort is probably why the Easy Home Improvement Store campaign has gotten so many rave reviews here when it's actually sort of middle-of-the-road.

Reality Check
Activity Score 2539
Istiko's picture

actually this is good idea..

Istiko
Activity Score 165
Creative Director at Student Collage |

save my soul

Dev Kumar's picture

Brilliant work...

Dev Kumar
Activity Score 834
Copywriter at Mumbai
Guest's picture

MTV switch.
shanta's

Guest
tanvir hassan raju's picture

yes....lets get organized..love the execution..two thumbs up

tanvir hassan raju
Activity Score 419
Animation Director, Nayantara Communication, Asiatic MCL, a co-producer of sesame street NY, Bangladesh |

tanvir

Guest's picture

thats good stuff.

Guest
Guest's picture

Gênio.

Guest
Guest's picture

If you have to do it, you might as well do it right.,

Guest
xezadaca's picture

VERY NICE

xezadaca
Activity Score 85
Art Director
Advertisement
Advertisement
Advertisement