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Cook books

Campaign
Agency Network: 
Published/Aired: 
September 2009
Dymocks:  Cook books

Description

Print advertisement created by Ideaworks, Australia for Dymocks, within the category: Retail Services.

Caption

Sink your teeth into over 3,019 cook books.
3 Floors, 300,000 Books. You're bound to find something you'll love in Australia's greatest bookstore.

Advertising Agency: Ideaworks, Sydney, Australia
Creative Directors: Stuart Vilder
Assoc Creative Director: James Gali Barrow
Copywriters: Stuart Vilder
Illustrator: James Gali Barrow
Account manager: Debbie Heap
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Guest's picture

Could have been executed stronger than mini-books. I like the play off visual and headlines but elements are not clever. Look further.

Guest
yctham's picture

Yeah, weak use of brand element.

yctham
Activity Score 178
Planner at Limkokwing University of Creative Technology
rolling.stone's picture

Like this series

rolling.stone
Activity Score 2741
Copywriter at Delhi , India |

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~ Quite obviously, I have gathered no moss ! ~

Guest's picture

It's simple and smart. I like it.

Guest
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