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Wellnex: No Sex, No Gain

Published/Aired: 
October 2018
Durex: Wellnex: No Sex, No Gain
Durex: Wellnex: No Sex, No Gain
Durex: Wellnex: No Sex, No Gain
Durex: Wellnex: No Sex, No Gain
Durex Print Ad - Wellnex: No Sex, No Gain
Durex Print Ad - Wellnex: No Sex, No Gain
Durex Print Ad - Wellnex: No Sex, No Gain
Durex Print Ad - Wellnex: No Sex, No Gain

Description

Millennials have less lex than previous generations but when they do have sex, fewer of them use protection. How can Durex encourage young adults to have safe sex? Durex presents Wellnex, the first app that converts your bed into a gym. Through Wellnex you can design a personalize and guided entertainment plan to get in shape by having safe sex.

Print advertisement created by Miami Ad School, Mexico for Durex, within the category: Health.

Advertising School: Miami Ad School, Mexico City, Mexico
Art Directors / Copywriters: Hanna Choi, Catarina Barcala, Xavi Ocaña
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