The Unskippable Part

April 2019
Durex: The Unskippable Part
Durex Print Ad - The Unskippable Part


Print ad to promote the use of condoms, showing people that are used to skipping the parts that come before the sexual relation, either online or in real life, that before sex, there is a part they can't skip: putting their Durex condom on.

Print advertisement created by PUCPR, Brazil for Durex, within the category: Health.


Before sex, there is a part you can't skip.

Advertising Agency: PUCPR, Brazil
Creative Director: Mateus Palermo
Art Director: Mateus Palermo
Copywriter: Mateus Palermo
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