Agency Network: 
Published/Aired: 
March 2007
Durex:  Bunny
Durex Print Ad -  Bunny

Description

Print advertisement created by Tonic, United Arab Emirates for Durex, within the category: Health.

Caption

The durable one.

Advertising Agency: Tonic Communications, Dubai, UAE
Creative Director / Copywriter: Vincent Raffray
Art Director / Illustrator / Photographer: Peter Walker
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levilevi's picture

hehe the bunny looks so tired.

levilevi
Activity Score 58
Web Designer/Developer
jorge21's picture

chevere la grafica

jorge21
Activity Score 307
Copywriter |

Jorge Bryson

drizae's picture

I think NZ did something like this? I'll have a look...

drizae
Activity Score 503
Copywriter |

Fail Harder.

Tefami812's picture

Been there, done that.

Tefami812
Activity Score 52
Client Servicing
B128's picture

??

B128
Activity Score 392
Art Director
nuclearshower's picture

Its been done but not like this! hehe pretty nice idea

nuclearshower
Activity Score 233
Art Director
adcook's picture

Wicked, another animal-made-out-of-a-condom ad. Very very original. Moving right along.

adcook
Activity Score 156
Other
pek67's picture

Come on now. This has been done so much now. Bubblegum and condoms have both done it.

Meh

pek67
Activity Score 26
Art Director
Moe Al_mahayni's picture

over done?

Moe Al_mahayni
Activity Score 86
Graphic Designer at Ad Force 1 |

www.adforce1.ae

picturejockey's picture

SO is it supposed to say that there are other things you can do with a condom if you can't get it up.

http://www.picturejockey.com

picturejockey
Activity Score 658
Creative Director at RK Swamy BBDO |

http://www.picturejockey.com
View Navin Harish's profile on LinkedIn

Moe Al_mahayni's picture

lol, suggesting different usage for condoms

Moe Al_mahayni
Activity Score 86
Graphic Designer at Ad Force 1 |

www.adforce1.ae

roman-schwienbacher.com's picture

i like the visual very much.
nice work

roman-schwienba...
Activity Score 1021
Photographer
johann.s's picture

I don´t know ... I can´t stand durex anymore :)

www.p-design.info

johann.s
Activity Score 112
Art Director
ryzhkov's picture

Up to 10 times longer, huh?

ryzhkov
Activity Score 57
Copywriter
Bezarama's picture

Durex - for people who F@#K like rabbits.

It's quick to say the least.

Bezarama
Activity Score 10
Art Director
SandMan69's picture

weak. The whole "hump like bunnies" idea has become the 'go to' move for anyone trying to sell most types of contraception. Boring.

2/10

SandMan69
Activity Score 3890
Art Director |

Doin' it for the points

Shut Theory's picture

0/10! first, i did not know what it means, second, i still dont know what it means! and now that some ppl think they do, i dont like it

Shut Theory
Activity Score 515
Other |

regards_______________________
http://shut.elmota.com

nuclearshower's picture

I think the idea is like duracell bunny, durability which last longer. Not "humpin llike bunnies".

nuclearshower
Activity Score 233
Art Director
Totto's picture

BUT WHY BUNNY?
and let the poets cry themselves to sleep. And all their tearfull words would turn back into steam.

Totto
Activity Score 685
Copywriter |

Intelligent ads are the need of the hour.

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