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Sad

Campaign
Agency Network: 
Published/Aired: 
April 2013
Dulux:  Sad

Description

Print advertisement created by BBH, China for Dulux, within the category: House, Garden.

Caption

Colour changes everything.

Advertising Agency: BBH, Shanghai, China
Executive Creative Director: Johnny Tan
Creative Directors: Yinbo Ma, Carol Ong
Art Directors: Zizi Shi, Haoxi Lv
Copywriter: Carol Ong
Photographer: Jeremy Wang
Producer: Yilin Lim
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Highest Rated

Justin Turco's picture

This is for a paint brand, not printer ink.

Justin Turco
Activity Score 180
Art Director at McCann
Micah1221's picture

With a product as common place as printer ink, it's all about the brand image. I like the childishness and the simplicity of the execution. A simple image - something a kid could have drawn - might have been better than coloring the copy.

Micah1221
Activity Score 202
Graphic Designer
Justin Turco's picture

This is for a paint brand, not printer ink.

Justin Turco
Activity Score 180
Art Director at McCann
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